Creative ideation & content development: generate original social content ideas for the Malaysian market; spot and act on platform trends; localise HQ creative and campaign assets; design contest and engagement content that drive audience growth and app engagement; own contest execution end to end (T&Cs, platform compliance, winner selection, prize fulfilment).
Position yourself for greater ownership as campaigns scale by building reusable assets and a campaign tracker that speeds up launches. Grow into broader marketing or product-facing roles with clear impact evidence.
Critically evaluate product specifications and documentation during product development, ensuring consistency with pricing strategy and regulatory requirements.
Partner with Business Unit Heads to drive revenue growth, market expansion and new business opportunities through market research, competitor analysis and go-to-market strategies.
Creative ideation & content development: generate original social content ideas for the Malaysian market; spot and act on platform trends; localise HQ creative and campaign assets; design contest and engagement content that drive audience growth and app engagement; own contest execution end to end (T&Cs, platform compliance, winner selection, prize fulfilment).