Ability to work on-site in Shah Alam on a full-time schedule, including flexibility for peak hours, weekends, or special campaign periods when required.
Good organizational skills to plan live session topics, prepare scripts or talking points, and coordinate with internal teams for product and promotional information.
Comfort with basic technology and equipment used in live streaming, such as smartphones, lighting, microphones, and simple editing or broadcasting tools.
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Sales Conversion & Pacing: Effectively promote flash sales, exclusive live-stream vouchers, and limited-time offers. Use persuasive calls-to-action (CTAs) and create a sense of urgency to hit stream sales targets.
Content Collaboration: Partner with the Marketing team and your Live Stream Operations counterpart to review run-of-shows, scripts, and promotional hooks before going live.
Brand Representation: Ensure that all on-camera communication strictly aligns with Ashley’s brand voice—maintaining a professional, relatable, and inspiring tone at all times.
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Kitchen: Prepare menu items including Chickenjoy, Chicken Snacks, Chicken Wraps, Jolly Sausage, Burgers, Side Orders, and Desserts in accordance with established cooking procedures, food safety standards, and hygiene requirements.
Operate kitchen equipment and tools such as ice cream dispensers, utensils, and espresso machines to prepare customized hot and cold beverages based on customer preferences.
Maintain overall restaurant cleanliness by clearing tables and trays, sweeping and mopping floors, washing and sanitizing utensils, and ensuring all work areas remain clean and organized.
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Scripting & Storyboarding: Develop compelling run-of-shows, live-stream scripts, and outlines that capture the audience’s attention while strictly adhering to Ashley’s brand voice and promotional goals.
Production & Quality Control: Manage the technical setup of the stream. Ensure high production standards by monitoring lighting, audio clarity, visual quality, and overall presentation during every session to best showcase our products.
Performance Analytics: Track and analyze key live-stream metrics—including peak viewership, engagement rates, click-through rates, and total sales—to provide actionable insights and optimize future streams.
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Continuously improve proposal models, forecasting methodologies and commercial finance processes.
Partner closely with the Head of SPBD and SPBD Managers throughout the proposal lifecycle.
Provide commercial financial work, support and advice for new business opportunities and contract renewals in both commercialization and distribution.
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