Create regular performance reports, analyze key metrics, and provide actionable insights to stakeholders, demonstrating the impact of paid media activities.
Collaborate with cross-functional teams including IT, design, and analytics to improve paid media campaigns.
Stay up-to-date with industry trends and best practices in mobile app marketing and paid media strategies.
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Receive, validate, and submit ETO requests from country sales teams to the factory for 12NC creation; track approvals, maintain status logs, and escalate overdue items to relevant stakeholders.
Activate approved ETO 12NCs via PRT and configure pricing in the system upon approval, ensuring all steps are completed accurately and on time.
Execute monthly and quarterly QxP uploads into pricing tools, validate data integrity prior to each submission, correct Promotional APO prices as required, and escalate discrepancies to commercial teams.
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Participating in and contributing to the development of technical/business approaches and/or the recommendation of current system enhancements.
Understanding the underlying technologies and applications utilized to direct how to design, develop, test, and implement priority technology requirements.
Developing the overall campaign/marketing application process, technical, functional, and programmers specifications.
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Participating in and contributing to the development of technical/business approaches and/or the recommendation of current system enhancements.
Understanding the underlying technologies and applications utilized to direct how to design, develop, test, and implement priority technology requirements.
Developing the overall campaign/marketing application process, technical, functional, and programmers specifications.
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Outlet & Network Expansion Support (HWD): Coordinate new outlet set-up and launch activities.
POSM & In-Market Execution Quality (Deployment and Availability of Stock): Ensure centrally developed POSM is available, correctly implemented and maintained to standard across the channel.
Channel Reporting & Data Discipline: Maintain accurate and timely channel data, reports and partner records to support incentive governance, performance tracking and management review.
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