The role also supports market intelligence, campaign reporting, customer communications and sustainability-related marketing initiatives to reinforce ROCKWOOL’s position as a leading provider of sustainable stone wool solutions.
Support the development and execution of the annual marketing plan in line with business and commercial priorities.
Coordinate marketing campaigns, customer events, seminars, exhibitions, industry engagements and product launches from planning through post-event follow-up.
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Assist in content creation, including drafting copy, coordinating with designers and creators, supporting basic photo/video shoots, and preparing assets for social, EDM, blog, and in-app content
Coordinate influencer and partnership activities, including liaising with creators, managing deliverables, and compiling performance results
Support marketing events and offline activations, handling logistics, vendor coordination, and on-ground execution
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Evaluate the effectiveness of the marketing campaigns against the objectives set.
Reviewing current marketing campaigns and social media strategy and identifying strategic weaknesses and find solutions/ recommendations for improvement within the budget.
Plan and run marketing campaigns to promote brand awareness and recognition.
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Engage with creative copywriting for all online platforms and email campaigns, including but not limited to new initiatives, product technical updates, promotions, and blogs to drive conversion rates.
Ensure websites are up to date and consistent with other public-facing marketing activities
Since 2019, SegWitz has worked with top-brands and major organisations helping them build systems that directly impact revenue, operations, and scalability.
We specialise in:
Turning complex business processes into scalable software and digital platforms
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Manage and update marketing databases, contact lists, and marketing reports to ensure accuracy and consistency.
Support digital marketing activities, including social media posting, basic content scheduling, and campaign tracking.
Assist in collecting and compiling market research, competitor insights, and customer feedback to support marketing initiatives and decision-making.
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Monitor and respond to customer enquiries and reviews across social media platforms and the Google Business Profile.
Track campaign performance, analyse marketing results, and prepare performance reports with actionable insights.
Coordinate with internal departments and external vendors, including designers, printers, influencers, and agencies, to ensure the smooth execution of marketing campaigns.
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Ready to level up retail marketing? Join our close-knit team and start working with us at Lau Malaysia Distribution Sdn Bhd, a regional distribution partner that brings trusted retail brands to Malaysian shelves and neighbourhood stores.
As a Builder, you will design and scale campaigns, in-store activations and digital content that grow brand presence and move product across our retail network.
This is a full-time on-site role for a Marketing Executive, located in Petaling Jaya. As a Brand Executive, you will develop and implement brand strategies, conduct market research, and oversee brand marketing activities. Day-to-day tasks include managing brand-related initiatives, ensuring consistent communication and messaging, and collaborating with cross-functional teams to drive brand growth and impact.
1) Brand Strategy & Planning
Assist Senior Brand Manager to develop and execute brand strategies and marketing plans aligned with company goals. Proactively propose creative and relevant plans that fit the brand's positioning and approved budget.
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