Ensure adoption of an integrated, value-based investment approach and program/project planning across a complex IT portfolio, leveraging and enhancing the marketing technology stack.
Deliver and “pull through” of prioritized business outcomes by driving execution through regional and global solution delivery capabilities and measure value realization.
Collaborate with APSA regional senior leaders to align business strategy with technology investments, including eCommerce, CRM, Web, Digital Marketing solutions, Data Quality and Master Data Management (MDM) that enable pricing, rebates, and sales incentives, as well as AI-enabled solutions that drive efficiency and market effectiveness.
...