Agile Creation & Trend Hijacking: Keep a daily pulse on fast-moving internet trends, viral audio tracks, and platform format changes to rapidly produce timely, culturally relevant content in-house alongside your team.
Distinct Brand Voices: Establish and maintain two separate, clear brand identities, accurately translating the unique selling points (USPs) of each brand's products into highly relatable consumer content.
Aggressive Pipeline Sourcing: Oversee and scale distinct creator recruitment pipelines—sourcing, reaching out to, onboarding, and negotiating collaboration terms with Affiliates, KOCs, and KOLs tailored specifically to each brand's target audience.
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Be proactive in talent mapping by identify potential candidates for key roles before the need arises and maintain detailed records of high-potential talent in a centralized database.
Engage with candidates throughout the recruitment process, providing timely updates, addressing inquiries, and ensuring a positive candidate experience.
Create and manage recruitment marketing campaigns for job openings/ future talents across various platforms (e.g., LinkedIn, job boards, social media, professional network, campaign marketing, etc).
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Creative Media Design – Design engaging posts, reels, posters, and digital flyers for business announcements, sales events, and new product launches.
Asset Organization – Maintain an orderly and organized digital library of all raw and edited visual assets for immediate marketing and store applications.
Order Fulfillment – Oversee daily incoming orders, including packaging and fulfillment processes.
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Design, implement, and oversee programs that reinforce employee engagement, recognition, wellbeing, and diversity, equity & inclusion (DEI).
Monitor employee sentiment through surveys, feedback mechanisms, and pulse checks; analyze results and collaborate with leadership to drive actionable improvements.
Develop and deliver training, workshops, and communication campaigns that promote core cultural behaviours and leadership alignment.
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Thrive in a collaborative, energetic team culture that encourages creative experimentation and recognizes performance.
Upload and schedule engaging content across TikTok, Instagram, Facebook, and Threads based on our approved content calendar to maintain consistent brand visibility.
Prepare tailored captions, high-performing hashtags, and eye-catching thumbnails to ensure every post is optimized for maximum algorithm reach.
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