Coordinate with the sales team to ensure marketing efforts align with sales objectives, contributing to business growth.
Assist in the planning and execution of marketing campaigns across digital, social, CRM, and offline platforms, with a focus on optimizing performance.
Analyze customer behavior and sales funnels to provide actionable insights that improve campaign effectiveness and the overall customer journey.
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Coordinate with internal teams, cross-functional stakeholders and vendors to ensure projects are delivered on time and according to campaign objectives.
Ensure all marketing communications and executions are aligned with brand guidelines, campaign objectives, and overall business priorities.
Provide on-ground support for events, roadshows, showroom activations, and trade marketing activities whenever necessary.
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Community Engagement: Manage online communities by responding to comments, fostering conversations, and ensuring the brand tone is consistently reflected.
Campaign Implementation: Lead the execution of digital campaigns from start to finish, aligning them with the marketing calendar and ensuring timely delivery.
Performance Analysis & Reporting: Track key social media metrics, providing insights and data-driven recommendations for optimizing performance and audience engagement.
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We’re looking for a Senior Designer with a strong passion for social media content, creative animation, and visual storytelling. This role balances core graphic design with regular motion graphics and animation. Working closely with art directors and the social media team, you’ll turn static ideas into engaging animated content and full-scale social campaigns across multiple platforms.
Key Responsibilities:
Design static visual content for social media platforms (posts, stories, carousels, ads)
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Campaign and content direction: Develop commercially effective visual campaigns for product launches, social channels, Shopify, Shopee, and TikTok Shop.
Art direction: Direct photography and video shoots, including concepts, lighting, styling, composition, and beverage presentation.
Production: Prepare and review print-ready artwork, dielines, colour specifications, materials, finishes, and supplier proofs.
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