Design and produce digital assets for sales campaigns (banners, email visuals, social posts, website graphics) in line with campaign objectives and seasonal storytelling.
Develop creative concepts and visual directions for brand marketing campaigns, and translate them into key deliverables such as campaign key visuals, lookbook layouts and social media toolkits.
Provide daily support for social media content creation, including layout design, simple motion graphics, photo editing and copy-ready visual templates.
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Social Media Management Support• Help schedule and upload content across platforms based on calendar.• Assist in monitoring comments, messages, and engagement trends.• Support in collecting insights on trending audio, hashtags, and formats.• Help update daily posting checklist and ensure consistency.
Brand & Campaign Support• Assist in executing creative campaigns (launching, sale, drops, events).• Help design simple posters, captions, and visuals using Canva/CapCut.• Support in preparing marketing materials for store events or collaborations.• Participate in brainstorming sessions for ideas and improvements.
Market & Trend Research• Conduct research on competitors' content, trends, and style.• Monitor social media trends (TikTok, IG Reels) and propose relevant ideas.• Track audience behaviour and performance of content types.
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Oversee the planning, scheduling, and publishing of organic content across platforms, ensuring consistency in brand voice, quality, and timeliness.
Manage community engagement; monitoring comments, messages, and discussions, ensuring appropriate responses, escalation, and brand-safe interactions.
Lead social listening initiatives to track sentiment, narrative trends, and public conversations relevant to client brands, using insights to inform content and campaign direction.
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Oversee the planning, scheduling, and publishing of organic content across platforms, ensuring consistency in brand voice, quality, and timeliness.
Manage community engagement; monitoring comments, messages, and discussions, ensuring appropriate responses, escalation, and brand-safe interactions.
Lead social listening initiatives to track sentiment, narrative trends, and public conversations relevant to client brands, using insights to inform content and campaign direction.
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Develop relationships with media network; continue to develop platform, publisher, and brand relationships.
Ensure executional excellence and making sure the buyers have everything they need to launch a campaign, flagging any dependencies to clients along the way.
Key driver for media plan output timeliness, accuracy, and innovation
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Collaborate with marketing and design teams to ensure all content aligns with brand identity and campaign objectives.
Coordinate and direct content creators, influencers, and brand ambassadors during content shoots, transforming raw footage into high-quality marketing assets.
Organise and maintain a structured digital asset library to ensure efficient storage, retrieval, and reuse of creative materials.
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