Capability Building: Foster the development of the content creation team members, promoting a culture of continuous learning, innovation, and content excellence
Creative ideation & content development: generate original social content ideas for the Malaysian market; spot and act on platform trends; localise HQ creative and campaign assets; design contest and engagement content that drive audience growth and app engagement; own contest execution end to end (T&Cs, platform compliance, winner selection, prize fulfilment).
Creative ideation & content development: generate original social content ideas for the Malaysian market; spot and act on platform trends; localise HQ creative and campaign assets; design contest and engagement content that drive audience growth and app engagement; own contest execution end to end (T&Cs, platform compliance, winner selection, prize fulfilment).
Own the end-to-end creative development process across social and content campaigns, transforming consumer insights, trends, and cultural moments into impactful storytelling, content, creator collaborations, and integrated brand experiences.