Anson Bay Medical Centre Hiring! Full Time Marketing Manager in Perak, Earn up to MYR 9,000 - Ricebowl

The Marketing Manager is responsible for shaping the hospital’s brand, driving patient acquisition, managing marketing budgets, and ensuring competitive positioning within the private healthcare sector

Core Responsibilities

• Strategic Marketing Leadership
• Develop and execute an integrated marketing strategy aligned with the hospital’s growth objectives, including brand positioning, service‑line marketing, and market expansion Indeed.
• Patient Acquisition & Growth

Identify and target new growth segments such as corporate panels, insurance partners, and international patients; design campaigns to improve patient conversion metrics Indeed.

• Brand & Reputation Management

Strengthen brand visibility through digital and offline channels;

Oversee PR, media relations, and reputation management

Lead annual marketing planning, budget allocation, and ROI monitoring;

Ensure cost‑effective, high‑impact campaigns

Work closely with clinical heads to align marketing strategies with service offerings and quality standards.

Lead and develop the marketing team (digital, branding, communications), set KPIs, and ensure performance governance.

Key Skills & Competencies

• Campaign & Budget Management
• Collaboration with Clinical Leadership
• Team Leadership
• Strategic thinking and market research abilities
• Digital marketing, social media, and content creation expertise
• Budget management and analytical skills for campaign performance tracking
• Leadership and team development capabilities
• Experience in healthcare or hospital marketing preferred

Typical Qualifications

• Degree in Marketing, Business, Communications, or related field
• 3–5+ years’ marketing experience, ideally in healthcare/hospital sector
• Proven track record in brand building, campaign execution, and ROI measurement

Job Types: Permanent, Full-time

Pay: RM6,500.00 - RM9,000.00 per month

Benefits:

• Health insurance
• Maternity leave
• Opportunities for promotion
• Parental leave
• Professional development

Ability to commute/relocate:

• Teluk Intan: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Preferred)

Experience:

• People Management: 3 years (Preferred)
• Finance: 3 years (Preferred)

Language:

• Mandarin (Preferred)
• Bahasa (Preferred)

Work Location: In person