Digital Marketing Manager (Contract)
Location: Petaling Jaya / Kuala Lumpur, Malaysia
Engagement: Contract-Based
Work Arrangement: Hybrid – 2 days per week in office
Compensation: RM500 per week
About the Role
We are looking for an experienced and hands-on Digital Marketing Manager to manage and oversee our digital marketing activities.
The role covers social media management, content planning, digital advertising, SEO, AEO, GEO and overall online marketing performance.
We are looking for someone with strong marketing knowledge, technical understanding and the ability to manage work independently.
You should be comfortable using AI tools such as ChatGPT and Claude to improve productivity, streamline workflows, automate repetitive tasks and support marketing execution.
This is not simply a content posting role. We need someone who can plan, manage, execute, monitor and evaluate marketing activities while ensuring that everything is completed properly and delivers results.
Key Responsibilities
1. Social Media & Content Management
- Manage social media platforms including Facebook, Instagram, TikTok and other relevant channels.
- Develop content calendars, marketing plans and posting schedules.
- Oversee content creation, captions, creative direction and publishing.
- Ensure consistency in brand identity, messaging and content quality.
- Review and approve marketing materials before publishing.
2. Digital Advertising & Campaign Management
- Plan, manage and optimise Meta Ads and Google Ads campaigns.
- Manage campaign budgets, audience targeting and advertising performance.
- Monitor traffic, conversions, leads and ROI.
- Identify opportunities to improve campaign effectiveness.
- Ensure proper advertising setup and tracking.
3. SEO, AEO & GEO Management
- Manage overall website SEO strategy and organic visibility.
- Conduct keyword research, competitor analysis and content optimisation.
- Use SE Ranking for website audits, keyword tracking, backlink analysis and performance monitoring.
- Implement SEO, Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).
- Improve visibility across Google and AI-powered search platforms.
4. AI Tools & Marketing Automation
- Proficient in ChatGPT, Claude and other AI productivity tools.
- Integrate AI into daily marketing processes for research, content planning, analysis and reporting.
- Identify opportunities to automate repetitive marketing tasks and workflows.
- Develop and improve chatbot workflows for customer enquiries, lead generation and marketing support.
- Use AI to improve efficiency, consistency and marketing output.
5. Marketing Analytics & Quality Control
- Monitor GA4, Google Search Console, Meta Ads Manager and other analytics platforms.
- Understand Google Tag Manager, Meta Pixel and conversion tracking.
- Review campaign performance and prepare regular reports.
- Check and verify all marketing activities, content and campaign deliverables.
- Identify problems, troubleshoot issues and recommend improvements.
- Ensure assigned tasks are completed on time and to the required standard.
Requirements
- Minimum 3 years of practical digital marketing experience.
- Proven experience managing social media and digital marketing campaigns.
- Strong knowledge of Meta Ads and Google Ads.
- Good understanding of SEO, AEO and GEO.
- Experience using SE Ranking, SEMrush, Ahrefs or similar platforms.
- Proficient in ChatGPT, Claude and other AI tools.
- Understanding of marketing automation and chatbot workflows.
- Familiarity with WordPress, website management and CRM systems.
- Knowledge of GA4, Google Tag Manager and Meta Pixel.
- Strong analytical, communication and organisational skills.
- Able to manage multiple responsibilities independently.
- Proactive, accountable and attentive to detail.
Working Arrangement & Compensation
- Contract-based engagement.
- RM500 per week.
- Two days per week in the office.
- Remaining work managed remotely.
- Weekly progress updates and deliverables.
- Contract continuation subject to performance and business requirements.
The Ideal Candidate
We are looking for someone who takes ownership of marketing operations rather than simply completing assigned tasks.
You should be able to plan marketing activities, execute campaigns, monitor performance, check your own work and identify areas that need improvement.
You should also be comfortable adopting new AI technologies and automation tools to improve how marketing work is managed and delivered.
We value independence, practical experience, technical understanding and measurable results.
Application Requirements: Please provide examples of social media accounts managed, advertising campaigns, SEO projects and any AI tools or automation workflows you have implemented.
Pay: RM500.00 - RM600.00 per week
Benefits:
Work Location: Hybrid remote in Kuala Lumpur (Kuala Lumpur)