- Hong Kong Hong Kong
Working Location
Job Description
Responsibilities
Lead the Asia Pacific Visual Merchandising strategy for Travel Retail and Local Markets, translating global brand direction and market needs into consistent, innovative and sustainable retail experiences. The role drives excellence across permanent counters, launches, animations, POSM and events while strengthening local capabilities, stakeholder alignment and cost-effective execution to enhance brand desirability and commercial impact.
Regional Visual Merchandising Strategy & Execution
Store Design Alignment
Guidelines, Governance & Capability Building
POSM Planning & Production
Promotions, Animations & Events
Team Management
Sustainable Visual Merchandising
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