- Hong Kong Hong Kong
Working Location
Job Description
Responsibilities
Hung Fook Tong Holdings Limited
Responsibilities:
To support Marketing Manager and work as a team to execute product marketing plans and strategy with the ultimate objective of raising brand awareness, brand building and increasing sales;
Drive the developing strategies for new products from idea generation, research, flavor development, package design to product launch promotion;
Lead and monitor product development & renovation projects;
Manage advertising/ promotion/ online marketing and business partners to ensure smooth executions of the marketing programs;
Propose new ideas and utilize AI tools to enhance content creation, graphic design, copywriting, and marketing productivity;
Collaborate with cross-functional teams including QA, product, branding, sales teams etc. to achieve business targets;
Work closely with designers, and suppliers to deliver high-quality marketing materials;
Supervision of all works to meet project requirements and working schedule;
Monitor and evaluate campaign results and make recommendations for improvement;
Support ad hoc projects when required.
Requirements:
Degree in Marketing, Business Administration or related disciplines;
At least 2 years marketing experience in FMCG is desirable (bottled drinks preferred);
Experience in product management and digital marketing is advantageous;
Candidate with more experience will be considered as "Senior Marketing Officer"
Good communications skill in Cantonese, Mandarin and English;
Able to independently manage project and drive progress.
Highly flexible, strong organization & problem-solving skills.
A proactive team player with a can-do attitude, detail-oriented, flexible, and able to work independently under pressure in a fast-paced environment.
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