Big Move Marketing Hiring! Digital Marketing Executive in Kedah, Earn up to MYR 4,500 - Ricebowl

1. Digital Marketing Campaigns

• Plan and execute digital marketing campaigns across Meta, Google, TikTok, Shopee Ads, email, and other relevant platforms.
• Set campaign objectives, target audiences, budgets, timelines, key messages, and expected outcomes.
• Monitor campaigns and optimise targeting, budgets, creatives, copy, and landing pages to improve performance.
• Conduct A/B testing on advertisements, thumbnails, headlines, product descriptions, audiences, and calls-to-action.
• Ensure campaigns support company objectives such as brand awareness, lead generation, customer acquisition, and sales growth.

2. Paid Advertising

• Manage and optimise advertising campaigns on:
• Facebook and Instagram Ads.
• Google Search, Display, and YouTube Ads.
• TikTok Ads.
• Shopee Ads and other marketplace advertising platforms.
• Monitor key performance indicators such as ROAS, ROI, CTR, CPC, CPA, conversion rate, GMV, and cost per purchase.
• Manage advertising budgets responsibly and identify opportunities to improve campaign profitability.
• Prepare recommendations based on campaign results, customer behaviour, and market trends.

3. Social Media Management

• Manage the company’s social media accounts, including Facebook, Instagram, TikTok, YouTube, and other relevant channels.
• Prepare and maintain a weekly or monthly content calendar.
• Schedule and publish posts, videos, stories, reels, product content, promotional materials, and announcements.
• Write engaging captions, headlines, product messages, hashtags, and calls-to-action.
• Monitor comments, messages, reviews, mentions, and customer engagement.
• Coordinate with the Creative Design, Video, Live Host, and Customer Service teams to ensure consistent and timely content delivery.

Pay: RM2,000.00 - RM4,500.00 per month

Benefits:

• Additional leave
• Cell phone reimbursement
• Company car
• Flexible schedule
• Free parking
• Health insurance
• Maternity leave
• Opportunities for promotion
• Parental leave
• Professional development

Work Location: In person