- Singapore Singapore
Working Location
Job Description
Responsibilities
Key Responsibilities
1. Marketing
Assist in developing and executing monthly marketing campaigns according to the marketing calendar.
Brainstorm and propose creative ideas for K-pop campaigns, giveaways, promotions and fan engagement activities.
Assist in preparing campaign proposals, budgets, timelines and marketing materials.
Support Meta, TikTok and other digital advertising campaigns, including creative testing, targeting and performance monitoring.
Monitor K-pop trends, artists and fan communities to identify new marketing opportunities.
Create marketing materials using Canva and other design tools when required.
2. Social Media
Plan and create content for Instagram and TikTok, including Visuals, Videos and Stories.
Maintain a consistent posting schedule and content calendar.
Create platform-appropriate content, adapting creative styles for Instagram and TikTok.
Monitor trending K-pop topics and social media trends to develop relevant content.
Engage with followers and K-pop fan communities across social media.
Assist in growing social media presence and fan community.
3. App CMS
Upload and maintain K-pop news, artist information, events, and other app content.
Ensure all app content is accurate, and timely.
Monitor app content and identify opportunities to improve user engagement.
4. Event Support
Support the planning and execution of K-pop, entertainment and promotional events in Singapore when required.
Assist with event preparation including booth setup, marketing materials, and promotional activities.
Support on-site activities such as participants engagement, app downloads, and registrations.
Requirements
Diploma/Degree in Marketing, Digital Marketing, Communications, Media or related fields.
1–3 years of marketing/social media experience preferred.
Hands-on experience managing social media accounts, including content planning, creation, scheduling and posting.
Comfortable creating content for Instagram and TikTok.
Familiar with Canva, Capcut or similar tools.
Basic understanding of social media metrics and digital marketing performance.
Creative, proactive and willing to take ownership of tasks.
Able to work independently as well as in a team.
Willing to support physical events, including weekends events when required (Off in lieu will be provided.)
Plus Points
You love K-pop!
Experience in managing CMS platforms and mobile app content.
Experience in event marketing.
Pay: $2,350.00 - $3,500.00 per month
Work Location: Hybrid remote in Singapore 138589
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