Role Description:
MINDRICH International Secondary School is seeking a dynamic, proactive, and results-oriented Marketing Executive to join our team.
The successful candidate will be responsible for developing and implementing marketing strategies to promote the school's educational programmes, strengthen brand awareness, establish relationships with other educational institutions, and support student recruitment and enrolment initiatives.
Key Responsibilities:
- Plan and coordinate promotional campaigns through digital platforms, social media, and other marketing channels.
- Knowledge of graphic design and Canva will be advantage.
- Prepare marketing materials, including brochures, flyers, presentations, and promotional content.
- Actively approach and establish relationships with other schools and educational institutions.
- Conduct school visits, presentations, and promotional activities to introduce MINDRICH International Secondary School.
- Engage with prospective parents and students by providing information about the school's academic programmes and admission procedures.
- Coordinate school tours, open days, information sessions, and recruitment events.
- Work closely with the Admissions and Management teams to improve student recruitment strategies.
- Manage and maintain the school's website and social media platforms, including Facebook, Instagram, TikTok, and other relevant channels.
Qualifications:
- Minimum 2 years of working experience in marketing, business development, and student recruitment.
- Diploma or Bachelor's Degree in Marketing, Business Administration, Mass Communication.
- Good command of English is a pre-requisite.
- Candidates who can speak, read, and write Mandarin will be given preference, as the role may involve communication with Mandarin-speaking parents and external stakeholders.
- Willing and able to travel to other schools and educational institutions to conduct outreach, promotional activities, and business development.
Pay: RM3,000.00 - RM3,500.00 per month
Benefits:
- Opportunities for promotion
- Professional development
Work Location: In person