AI YES TV Hiring! Full Time Performance Marketing Specialist (Meta Ads) in Federal Territory, Earn up to MYR 8,000 - Ricebowl

Location: Cheras, Kuala Lumpur
Employment Type: Full-Time
Target Market: US & Overseas Markets
Salary: Negotiable + Performance Bonus / KPI Incentive

About Us

We are an expanding AI Digital Media & Online Subscription Platform focused on international markets. We are looking for a hands-on Performance Marketing Specialist to drive customer acquisition through Meta Ads.

Job Responsibilities

• Plan, set up and manage Facebook / Instagram (Meta) Ads
• Develop campaign structures and testing strategies for overseas markets
• Manage Campaign, Ad Set, Audience & Creative Testing
• Conduct A/B testing and identify winning creatives and audiences
• Monitor and optimize CPM, CTR, CPC, CPA, CPL & ROAS
• Manage Meta Pixel, Conversion Tracking & Retargeting
• Optimize the funnel from Landing Page → Registration → Payment / Subscription
• Scale successful campaigns while maintaining efficient acquisition costs
• Work with the Content / Creative team on ad creatives
• Analyze campaign performance and provide actionable optimization recommendations

Requirements

• Minimum 1 year of hands-on Meta Ads experience
• Proven experience managing real Facebook / Instagram ad accounts and campaigns
• Strong understanding of performance marketing and conversion optimization
• Able to analyze campaign data and make data-driven optimization decisions
• Experience with sales, conversion, lead generation or subscription campaigns
• Experience targeting US / European / overseas markets is highly preferred
• Experience in AI, SaaS, App, Subscription or Digital Products is an advantage
• Knowledge of Meta Pixel, CAPI, GA4 & Conversion Tracking is a plus

What We Look For

We value hands-on experience and proven results over academic qualifications.

During the interview, candidates may be asked to share:

• Highest monthly ad spend managed
• Target market / country
• Best CPA / ROAS achieved
• Campaign objectives
• Testing & optimization strategy
• Examples of successful campaigns / portfolio

Sensitive information may be anonymized or masked.

How to Apply

Please send:

• Resume / CV
• Meta Ads experience
• Highest monthly ad spend managed
• Best CPA / ROAS achieved
• Portfolio / campaign results, if available

Pay: RM6,000.00 - RM8,000.00 per month

Benefits:

• Opportunities for promotion

Work Location: In person