McDonald's Singapore Hiring! Full Time Strategy - Insights - Senior Executive-Executive (6 Months Contract) in - Ricebowl

We are looking for a Contract Senior Executive/Executive to join our Digital team at McDonald’s Singapore. In this role, you will assist in managing research projects, support work needed for pricing, and generating business insights through data extraction and analysis.

What you will be doing:

1. Consumer Research Support

• Coordinate and manage ongoing quantitative and qualitative Menu and consumer research projects
• Work with research agencies and internal stakeholders (Menu, Marketing, Digital/Delivery teams) on project timelines and monitor deliverables
• Support questionnaire reviews, stimulus preparation, test links, and research logistics including on-site co-ordination for Menu research when needed

2. Pricing Support

• Assist in execution of campaign pricing and market price change
• Co-ordination between McD cross functional team, Pricing agencies and Analytics team
• Data inputs as required
• Perform price checks for campaign price lists

3. Business Insights & Analytics Support

• Organise, and maintain data while ensuring quality and accuracy (internal and Global sources)
• Extract and consolidate weekly product mix data from internal systems
• Produce recurring reports for stakeholders
• Improve reporting templates for clarity and efficiency

Requirements

• Degree in Business, Marketing, Economics, Statistics, Data Analytics or related fields
• 1-3 years of experience in Consumer Insights, Market Research, Business Analytics, Category Management or Strategy roles, ideally within F&B or FMCG sectors
• Open to fresh graduates with strong analytical internships may also be considered
• Strong Excel skills, including Pivot Tables, Power Query and lookup functions, with the ability to analyse and interpret large datasets and translate findings into actionable insights
• Proficient in PowerPoint storytelling, with the ability to present data and insights clearly and effectively
• Knowledge of Power BI, Tableau or similar analytics tools is an advantage
• Strong organisational, analytical and communication skills, with excellent attention to detail
• Good stakeholder management skills, with the ability to manage multiple projects and tight timelines while working independently