O-Psych Hiring! Full Time Digital Marketing Manager in Federal Territory - Ricebowl

Digital Marketing Manager

O Psych is seeking a Digital Marketing Manager to drive participation in the People@Work Index, increase sign-ups for People@Work Certification Programs and Events, and strengthen O Psych’s digital presence.

We are looking for applicants who are currently working in a digital marketing, advertising, creative or integrated agency, with hands-on experience managing multiple clients, campaigns and digital marketing channels.

The ideal candidate will be able to combine digital strategy, performance marketing, content and analytics to generate quality leads, grow our digital community and drive measurable business results.

Key Responsibilities

1. Expand Organisational Participation

Accelerate lead generation and increase participation in the People@Work Index across Malaysia and Southeast Asia.

2. Boost Program & Event Sign-Ups

Develop and execute campaigns to increase registrations for People@Work Certification Programs and Events.

3. Grow the People@Work Movement on LinkedIn

Increase followers, reach and engagement on the People@Work Movement page while building a strong and active digital community.

4. Strengthen O Psych’s Digital Presence

Increase website traffic, engagement and conversion rates while improving O Psych’s visibility and ability to attract high-quality leads.

5. Strategise & Design High-Impact Social Media Campaigns

Develop content strategies and create engaging digital content, including graphics, videos and infographics, to drive brand awareness, audience growth and lead generation.

6. Execute Multi-Channel Digital Marketing Strategies

Plan and implement integrated digital marketing strategies across SEO, SEM, paid media, email marketing, WhatsApp and LinkedIn to maximise reach and conversions.

7. Drive Performance Marketing Growth

Continuously measure, track and optimise campaign performance to improve lead generation, conversions and overall marketing effectiveness.

Required Skills & Experience

Digital Marketing & Performance Strategy

Strong hands-on experience in SEO, SEM, performance marketing and paid advertising.

Paid Digital Advertising

Hands-on experience managing and optimising campaigns across Google Ads, LinkedIn Ads and Meta Ads.

Social Media Management

Experience managing and growing LinkedIn and other social media platforms.

Content & Graphic Design

Ability to develop engaging digital content, with working knowledge of Canva, Adobe Photoshop or similar tools.

Website Management

Experience with WordPress, Webflow or similar CMS platforms.

Email & WhatsApp Marketing

Experience with platforms such as Brevo, Mailchimp, HubSpot or equivalent marketing automation tools, as well as WhatsApp marketing.

Data Analytics & Reporting

Strong experience with Google Analytics, Meta Business Suite, LinkedIn Campaign Manager and other relevant analytics tools.

What We're Looking For

• Currently working in a digital marketing, advertising, creative or integrated agency
• Hands-on experience managing multiple clients, brands or campaigns
• Strong attention to detail and ability to execute campaigns accurately
• Strong analytical and problem-solving skills
• Ability to interpret marketing data and communicate actionable insights
• Strong organisational, project management and prioritisation skills
• Ability to collaborate effectively with multiple stakeholders
• Results-driven, proactive and comfortable working across multiple digital channels

Qualifications

• Bachelor’s degree in Marketing, Digital Media, Business, Communications, or a related field (preferred)
• Relevant hands-on experience in digital and performance marketing
• Certifications in Google Ads, SEO, Social Media Marketing or Performance Marketing are an advantage