Marketing and Digital Platforms
Develop and execute marketing activities across digital platforms, including social media, online
advertising, email marketing, and other relevant channels.
- Create and coordinate engaging content to promote the school's programmes, events, activities, and achievements.
- Monitor digital campaigns and lead-generation activities and provide regular updates on performance.
- Support the school’s online presence and brand visibility, Sales & Admissions
- Generate and follow up on leads from digital platforms, walk-ins, enquiries, events, referrals, and other sources.
- Understand prospective students' and parents' requirements and provide accurate information about school programmes, admissions procedures, fees, and facilities.
- Convert prospective enquiries into successful student admissions while achieving agreed sales and enrolment targets.
- Maintain accurate records of leads, follow-ups, admissions, and conversions.
- Coordinate with the Academic, Admissions, and Administration teams to ensure a smooth enrolment process.
Customer & Parent Relations
- Build and maintain positive relationships with prospective and existing parents.
- Respond promptly and professionally to enquiries through phone, email, WhatsApp, and other communication channels.
- Handle customer concerns and coordinate with relevant departments to resolve issues effectively.
- Provide a professional and welcoming experience to prospective families visiting the school.
Reporting & Administration
- Maintain proper records of enquiries, leads, follow-ups, and sales activities.
- Prepare regular reports on marketing and sales activities, lead generation, and admission conversions.
- Support school events, open houses, exhibitions, education fairs, and other promotional activities.
- Perform other marketing, sales, and administrative duties as assigned by management.
Essential Requirements
- Minimum 3 years of relevant sales experience, preferably in the education or service industry.
- Experience in digital marketing and promoting services through digital platforms.
- Strong customer relationship management and interpersonal skills.
- Excellent spoken and written English communication skills.
- Proficiency in Microsoft Word and Microsoft Excel.
- Strong follow-up, negotiation, presentation, and problem-solving skills.
- Self-motivated, target-oriented, organised, and able to work independently as well as part of a team.
- Ability to interact professionally with parents, students, colleagues, and external stakeholders.
Preferred Experience
Previous experience in school admissions, education consultancy, student recruitment, or education
sales will be an advantage.
- Experience handling leads through CRM or student management systems will be an advantage.
- Experience in social media marketing and online lead generation will be an advantage.
Desired Experience, Qualification and Skills:
- Minimum 3 years of relevant sales experience, preferably in the education or service industry.
- Experience in digital marketing and promoting services through digital platforms.
- Strong customer relationship management and interpersonal skills.
- Excellent spoken and written English communication skills.
- Proficiency in Microsoft Word and Microsoft Excel.
- Strong follow-up, negotiation, presentation, and problem-solving skills.
- Self-motivated, target-oriented, organised, and able to work independently as well as part of a team.
- Ability to interact professionally with parents, students, colleagues, and external stakeholders.
Pay: $3,500.00 - $4,000.00 per month
Work Location: In person