Post N Buy Trading & Logistics Sdn. Bhd. Hiring! Full Time Digital Marketing Specialist in WP Kuala Lumpur, Earn up to MYR 4,500 + bonus - Ricebowl

Plan and execute content marketing activities based on the company’s marketing objectives and target audience.

Manage and create content across multiple digital platforms, including Xiaohongshu (RED), Douyin, TikTok, Facebook, Instagram, WeChat, Google Business Profile and company website.

Create engaging marketing content, including social media posts, short-form video scripts, articles, promotional materials and website content.

Conduct keyword research and SEO content optimisation to improve organic search visibility and website traffic.

Research market trends, competitors, customer needs and search behaviour to identify relevant content opportunities.

Support the planning and execution of marketing campaigns, promotions, exhibitions, events and other online/offline marketing activities.

Coordinate content production, including copywriting, visual materials and short-form video content.

Maintain content calendars and ensure consistent and timely publishing across different marketing channels.

Monitor social media, website and campaign performance, and optimise content based on performance data.

Support marketing initiatives that contribute to brand awareness, traffic, customer enquiries and lead generation.

Work closely with the marketing team and management on ongoing marketing projects.

1–3 years of relevant working experience in Content Marketing, Digital Marketing, Social Media Marketing or a related field.

Diploma or Degree in Marketing, Digital Marketing, Mass Communication, Advertising, Business or a related discipline.

Good mandarin reading, writing and communication skills are required, with good command of English.

Hands-on experience managing social media platforms such as Xiaohongshu, TikTok/Douyin, Facebook and Instagram.

Good content planning, copywriting and communication skills.

Practical knowledge of SEO, keyword research, search intent and website content optimisation.

Experience in executing marketing campaigns, promotions, exhibitions or events.

Familiar with digital marketing analytics and social media performance metrics.

Understands how content and digital marketing contribute to traffic, enquiries and lead generation.

Able to handle marketing tasks independently and manage multiple assignments with minimal supervision.

Proactive, organised, responsible and able to meet deadlines.

Experience in B2B, logistics, international trade or cross-border e-commerce is an added advantage.