- Hong Kong Hong Kong
Gorilla Group Hiring! Full Time Marketing Manager in Hong Kong - Ricebowl
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Job Description
Responsibilities
About the role
We are seeking a Marketing Manager to lead high-impact marketing campaigns for our THE GULU App. You will spearhead creative ideation, optimize performance across digital channels, and translate campaign data into actionable insights to drive user acquisition, merchant engagement, and brand growth.
Key responsibilities
Conceptualize and execute end-to-end B2C user-facing campaigns and B2B merchant acquisition campaigns. Develop compelling storytelling, localized HK creative concepts, and high-converting copy.
Continuously monitor and analyze campaign metrics. Conduct rigorous A/B testing on ad creatives and landing pages, providing data-backed recommendations to management to maximize ROI.
Support integrated digital strategies across Meta, Google, SEO/SEM, Programmatic, and B2B channels (LinkedIn). Direct internal design/content teams and external media agencies to ensure brand alignment and peak ad performance.
Work closely with Product, Sales, and Merchant Operations teams to align marketing campaigns with feature rollouts and commercial goals.
Translate complex performance data into clear, visual dashboards and actionable strategic insights for C-suite decision-making.
About you
5+ years of experience in marketing, campaign management, or growth marketing (Tech, App, E-commerce, or fast-paced Agency background highly preferred).
Proven track record of developing engaging campaign hooks, viral concepts, and high-converting creative messaging.
Highly proficient in digital analytics tools (e.g., GA4, Meta Ads Manager, Google Analytics, Excel); expert at turning raw data into strategic campaign adjustments.
Strong project management skills, able to manage agency partners, internal stakeholders, and tight launch schedules.
Excellent Cantonese and English copywriting and storytelling skills. Strong understanding of HK consumer behavior and B2B LinkedIn engagement.
Basic design skills (Canva/Adobe Suite) preferred.
Interested applicants please submit your comprehensive resume, current, expected salary and contact phone number by clicking "Quick Apply".
Full-time
We are seeking a Marketing Manager to lead high-impact marketing campaigns for our THE GULU App. You will spearhead creative ideation, optimize performance across digital channels, and translate campaign data into actionable insights to drive user acquisition, merchant engagement, and brand growth.
Key responsibilities
Conceptualize and execute end-to-end B2C user-facing campaigns and B2B merchant acquisition campaigns. Develop compelling storytelling, localized HK creative concepts, and high-converting copy.
Continuously monitor and analyze campaign metrics. Conduct rigorous A/B testing on ad creatives and landing pages, providing data-backed recommendations to management to maximize ROI.
Support integrated digital strategies across Meta, Google, SEO/SEM, Programmatic, and B2B channels (LinkedIn). Direct internal design/content teams and external media agencies to ensure brand alignment and peak ad performance.
Work closely with Product, Sales, and Merchant Operations teams to align marketing campaigns with feature rollouts and commercial goals.
Translate complex performance data into clear, visual dashboards and actionable strategic insights for C-suite decision-making.
About you
5+ years of experience in marketing, campaign management, or growth marketing (Tech, App, E-commerce, or fast-paced Agency background highly preferred).
Proven track record of developing engaging campaign hooks, viral concepts, and high-converting creative messaging.
Highly proficient in digital analytics tools (e.g., GA4, Meta Ads Manager, Google Analytics, Excel); expert at turning raw data into strategic campaign adjustments.
Strong project management skills, able to manage agency partners, internal stakeholders, and tight launch schedules.
Excellent Cantonese and English copywriting and storytelling skills. Strong understanding of HK consumer behavior and B2B LinkedIn engagement.
Basic design skills (Canva/Adobe Suite) preferred.
Interested applicants please submit your comprehensive resume, current, expected salary and contact phone number by clicking "Quick Apply".
Full-time
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