WE'RE HIRING: Social Media Specialist (Contract) – Remote
We are looking for a detail-oriented and highly organized Social Media Specialist to support the execution and day-to-day management of our global B2B organic social media program.
The ideal candidate has hands-on experience managing social media programs across LinkedIn, Facebook, X, and Instagram, with strong expertise in content publishing, social media calendar management, employee advocacy, and performance reporting. This role requires excellent coordination skills and the ability to manage multiple stakeholders, priorities, and deadlines effectively.
Position Details
- Position: Social Media Specialist
- Employment Type: Contract / Contingent Worker
- Work Arrangement: Remote
- Work Schedule: On-Demand
Qualifications
- 3–5 years of experience executing social media and employee advocacy programs within a global B2B organization, agency, or technology company.
- Hands-on experience managing LinkedIn, Facebook, X, and Instagram.
- Experience using social media management platforms, particularly Sprout Social.
- Strong understanding of social media platforms, content execution, and channel management.
- Excellent organizational and project management skills.
- Strong written communication and proofreading abilities.
- Ability to manage multiple priorities, stakeholders, and deadlines simultaneously.
- Good understanding of social media analytics and performance reporting.
- Proficiency in Microsoft Office and reporting tools.
Strong Skills Required
- Sprout Social: Hands-on experience with Sprout Social, including its Employee Advocacy features, with the ability to work independently from day one.
- Smartsheet: Proficiency in using Smartsheet for workflow management, project and deliverable tracking, and stakeholder collaboration.
Key Responsibilities
1. Social Media Execution & Publishing
- Publish and schedule content across corporate and executive social media channels.
- Manage the day-to-day social media content calendar.
- Ensure content is accurately formatted, tagged, and optimized according to platform requirements.
- Coordinate post timing and regional deployment with marketing teams and external partners.
- Monitor scheduled content and troubleshoot publishing issues.
2. Social Content Coordination
- Collaborate with content, communications, digital, product marketing, events, and regional marketing teams to gather and prepare social media assets.
- Coordinate content for campaigns, product launches, webinars, videos, reports, customer stories, and thought leadership initiatives.
- Track content requests and ensure assets are delivered on schedule.
- Manage social media workflows and approval processes.
3. Employee Advocacy & Executive Support
- Support employee advocacy programs by preparing social copy and assets for employee sharing.
- Coordinate executive social posting schedules and content distribution.
- Ensure social content aligns with brand voice and messaging standards.
4. Community Management
- Monitor corporate social channels for comments, mentions, and engagement opportunities.
- Escalate customer inquiries, issues, or sensitive interactions to the appropriate internal teams.
- Support audience engagement in accordance with social media guidelines.
5. Reporting & Analytics
- Compile regular social media performance reports.
- Track engagement, reach, follower growth, clicks, shares, and other key metrics.
- Maintain reporting dashboards and provide insights into content performance.
- Identify optimization opportunities based on engagement trends.
6. Operational Excellence
- Maintain social media documentation, calendars, publishing processes, and best practices.
- Support social media governance and compliance requirements.
- Ensure consistency across channels, campaigns, and regions.
- Recommend process improvements to increase efficiency and scalability.
Success Measures
- On-time publishing and execution of approved social content.
- Accuracy and quality of published social media content.
- Efficient management of social media calendars and workflows.
- Timely reporting and performance tracking.
- Improved operational consistency across social channels.
- Positive stakeholder satisfaction across marketing, communications, and regional teams.
- Improved social media performance metrics within 6–9 months.