Sigmaschool Hiring! Full Time Creative Strategist Associate Staff in Selangor - Ricebowl

About Sigmaschool

Sigmaschool is an AI-native software engineering education company helping people develop real engineering skills and build careers in technology. We're looking for a sharp Creative Strategist who understands that great marketing starts with great creative. We don't need another person who simply posts on social media, follows trends or makes pretty content. We need someone who understands how to make people STOP scrolling, pay attention, feel something, and take action.

What you'll do

1. Develop creative and advertising strategies

• Research our target audience, their pain points, desires, objections and buying behaviour.
• Develop compelling campaign angles, hooks and messaging frameworks.
• Turn customer insights into creative concepts that capture attention and drive action.
• Develop creative strategies for Meta Ads, TikTok, YouTube and organic social.

2. Create scroll-stopping content

• Develop concepts for talking-head videos, UGC, skits, educational content, founder-led content, static ads and carousels.
• Write powerful hooks, scripts, headlines and ad copy.
• Understand how to create pattern interrupts and differentiate our content from competitors.
• Make complex topics like AI, software engineering and career transformation interesting and commercially compelling.

3. Execute and iterate

• Work closely with our founder and creative team to bring concepts to life.
• Analyse creative performance and identify what's working and what's not.
• Continuously test new hooks, angles, formats and messaging.
• Develop creative variations based on actual performance data.

Who we're looking for

You should:

• Understand direct-response marketing and performance creative.
• Have strong copywriting and storytelling skills.
• Know how to develop content that stops people from scrolling.
• Understand consumer psychology, persuasion and buying behaviour.
• Be commercially minded: you understand that content should generate business results, not just views and likes.
• Be able to explain WHY a creative idea will work, not just suggest that it looks good.
• Have a strong understanding of Meta Ads creative and the relationship between content and conversions.
• Be proactive, opinionated and comfortable challenging ideas.

Bonus points:

• Experience working with education, technology, SaaS or personal brands.
• Experience creating ads that have generated meaningful leads or sales.
• Familiarity with Sabri Suby, Alex Hormozi, direct-response copywriting and modern performance creative frameworks.

What success looks like

• Our ads consistently produce fresh, differentiated creative concepts.
• Our messaging resonates with the right audience.
• We have a strong pipeline of new creative angles to test.
• Our creative performance improves over time.
• Our content generates qualified leads and contributes to revenue.

We care more about the quality of your thinking and execution than how many years you've been in marketing.

How to apply

Send us:

1. Your portfolio or examples of advertising creatives and campaigns you've worked on.
2. Three examples of ads or content you think are exceptionally good, and explain WHY they work.
3. One example of how you'd market Sigmaschool to someone considering a career in software engineering.

We want to see how you think, not just what you've designed. If you know how to make people pay attention and take action, we'd love to hear from you.

Apply here: *************