Kerry Consulting Hiring! Full Time VP of Sales (Hospitality - Lifestyle) in - Ricebowl

Reporting to the Chief Executive Officer, the Vice President, Sales will lead the organisation's global sales function, overseeing corporate, trade, international, and partnership revenue streams. This is a strategic leadership role responsible for setting sales direction, building high-performing teams, and delivering sustainable growth across all market segments.

The successful candidate will bring deep expertise in sales leadership from hospitality (luxury hotels/resorts), FMCG (premium consumer brands), or attractions/tourism, with a proven track record of scaling revenue in complex, multi-channel environments.
Strategic Leadership

Define and execute the organisation's sales strategy in alignment with overall business objectives. Identify and prioritise growth opportunities across domestic and international markets. Partner with marketing, product, and operations teams to develop integrated commercial propositions. Monitor market trends, competitor activity, and customer insights to inform strategic decisions.

Revenue Growth & Market Development

• Drive top-line revenue growth across corporate, trade, leisure, and partnership channels
• Expand international market presence through strategic partnerships and trade relationships
• Develop and implement key account strategies for high-value B2B customers
• Optimise pricing, packaging, and distribution strategies to maximise yield

Team Leadership & Capability Building

• Lead, mentor, and develop a high-performing sales team across multiple functions (corporate, trade, international, partnerships)
• Establish clear KPIs, performance metrics, and accountability frameworks
• Foster a culture of excellence, collaboration, and continuous improvement
• Build succession pipelines and develop future sales leaders

Stakeholder Management

• Serve as the organisation's senior sales ambassador to key industry partners, government agencies, and trade associations
• Collaborate with internal stakeholders across marketing, operations, finance, and product development
• Represent the organisation at industry events, trade shows, and commercial forums
• Build and maintain strategic relationships with travel trade, MICE organisers, and corporate clients

Candidate Experience

• 20+ years of progressive sales leadership experience, with at least 7 to 9 years in a senior leadership role (VP, Director, or equivalent)
• Proven track record in hospitality (luxury hotels, resorts, integrated resorts), FMCG (premium consumer brands, beauty, F&B), or attractions/tourism/leisure sector
• Demonstrated success scaling revenue in multi-channel, multi-market environments
• Experience managing large, diverse sales teams (10+ direct and indirect reports)
• Strong understanding of B2B and B2C sales dynamics, trade partnerships, and distribution channels.
• Strategic thinker with strong commercial acumen and data-driven decision-making capabilities
• Ability to build and inspire high-performing teams in fast-paced, dynamic environments
• Strong analytical skills with proficiency in CRM, sales analytics, and revenue management tools
• Collaborative leadership style with ability to influence across all levels of the organisation

To apply
Please submit your resume to Joy at *************, quoting the job title. We regret that only shortlisted candidates will be notified.