- 1 DEPOT CLOSE Central Region (Singapore) Singapore

Working Location
Job Description
Responsibilities
What a Design Insights & Validation Research Lead does at HP:
Lead end-to-end research initiatives, from problem definition and research planning to execution, synthesis, and insight delivery across assigned projects and workstreams.
Design and execute qualitative and quantitative research, including in-depth interviews, usability testing, surveys, concept validation, journey evaluation, and behavioral research.
Synthesize findings into clear, actionable insights and recommendations that inform product, experience, and business decisions.
Explore and validate concepts, prototypes, and live experiences, evaluating clarity, usability, trust, relevance, and perceived value.
Collaborate with cross-functional stakeholders across Design, Product, Engineering, and Business to align research objectives and translate findings into decisions.
Apply methodological rigor while selecting research approaches appropriate to business questions, timelines, and resources.
Contribute to the development and improvement of research frameworks, tools, templates, and best practices.
Support the communication and scaling of research insights through documentation, repositories, and reusable knowledge systems.
Communicate research findings through compelling storytelling, presentations, and recommendations for stakeholders.
Individuals who do well in this role at HP, usually possess:
Bachelor's or Master's degree in Human Factors, Psychology, Social Sciences, Human-Computer Interaction, Design Research, or a related field.
Typically 3–6 years of relevant experience in UX research, design research, market research, or related disciplines.
Strong foundation in qualitative and quantitative research methodologies, including the ability to select appropriate methods for different research objectives.
Curiosity about human behavior, evolving technology, physical and digital interactions, and emerging AI experiences.
Ability to structure ambiguous business and design questions into clear research objectives and actionable studies.
Strong analytical and synthesis skills, translating qualitative and quantitative findings into meaningful insights.
Understanding of human-centered design, experience validation, usability principles, and experience metrics.
Ability to collaborate effectively with multidisciplinary stakeholders.
Familiarity with research platforms such as UserTesting, Suzy, Qualtrics, or similar tools.
Familiarity with AI-assisted research workflows, including synthesis, analysis, and research productivity.
Experience with remote, moderated, unmoderated, and iterative research methods.
Strong written, verbal, and visual storytelling skills.
Exposure to behavioral analytics, experimental design, or eye-tracking tools is an advantage.
Independently executes research projects and contributes to research activities across assigned workstreams.
Provides evidence-based recommendations that influence design and product decisions.
Collaborates with cross-functional teams and contributes to stakeholder discussions.
Supports research quality, methodological consistency, and the reuse of insights across the organization.
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