Marketplace Operations (Shopee, TikTok Shop, Zalora)
- Monitor daily store performance: sales, store ratings, account health, violations, refund requests, and out-of-stock orders
- Review and appeal store violations with supporting documentation
- Set up promotions: vouchers, flash sales, and bundle deals according to the promo calendar and stock availability — zero pricing errors
- Register and manage platform campaign participation (9.9, 10.10, 11.11, payday sales, flash deal slots)
- Upload and optimize product listings; keep prices and promos synced across all channels
- Respond to all customer reviews within 48 hours and maintain store ratings above 4.8
- Compile a monthly digest of recurring complaints for the marketing team
TikTok Live Commerce
- Source, vet, and negotiate rates with live hosts; manage the weekly live roster to meet minimum live-hour targets
- Set up live events: product SKUs, showcases, billboards, vouchers, and pinned products before each session
- Prepare samples and inventory for every live session
- Analyze live performance (views, CTR, engagement, GMV per session) and apply findings to the next roster
- Process host payouts and run monthly host performance reviews
Influencer / KOC Management
- Run KOC and affiliate outreach; manage the TikTok affiliate center
- Coordinate sample sends and track content delivery and usage rights
- Track performance per KOC and grow monthly activations
Shoot Coordination
- Book photographers/videographers, source and book models
- Prepare wardrobe, samples, and shot-list logistics; coordinate on-set
Customer Service Oversight (AI-assisted)
- Supervise AI-generated replies across WhatsApp, DMs, and marketplace chats
- Handle escalations, pre-sale sizing advice, returns/exchanges, and refund appeals within 2 business hours
- Maintain and improve the CS playbook (AI prompts, escalation rules, sizing guide)
Process & Data Discipline
- Keep all host, KOC, and vendor contacts, rate cards, and performance records in the shared company database — never in personal accounts
- Complete self-QC checklists for all promo and campaign setups
- Report own KPIs at the weekly numbers meeting