- Lead marketing for a high-growth fintech
- Drive strategy with regional exposure
About Our Client
Our client is a well-established and rapidly expanding financial services organisation with a strong international presence. Operating within the fintech and investment space, the company is focused on innovation, digital transformation, and delivering best-in-class investment solutions to its growing customer base across the region.
Job Description
- Develop and execute the overall marketing strategy aligned with business objectives.
- Lead, mentor, and grow a high-performing marketing team.
- Drive brand awareness, positioning, PR, communications, and thought leadership initiatives.
- Develop multi-channel acquisition strategies to accelerate customer growth and engagement.
- Lead growth initiatives including partnerships, referral programmes, affiliate channels, and event marketing.
- Ensure marketing activities comply with regulatory requirements and local market standards.
- Utilise data and BI insights to optimise campaign performance, customer acquisition, and retention.
- Provide market intelligence and competitive insights to support strategic decision-making.
The Successful Applicant
A Successful Head Of Marketing Should Have
- Strong background in fintech, brokerage, financial services, trading platforms, or related industries.
- Demonstrated success in driving customer acquisition, growth marketing, and brand-building initiatives.
- Strong understanding of digital marketing, performance marketing, CRM, and analytics.
- Experience managing sizeable marketing budgets and leading high-performing teams.
- Ability to work effectively with regional and global stakeholders.
What's on Offer
- Competitive executive remuneration package with regional leadership exposure.
- Opportunity to shape and lead the marketing strategy of a fast-growing fintech organisation.
Apply to discuss this Head of Marketing role in Kuala Lumpur.
Quote job ref: JN-*************