At least 2 years of B2B sales experience, with demonstrated experience in both winning new business and building and nurturing client accounts.
Proven ability to develop professional relationships with business owners, managers, decision-makers and other stakeholders throughout the B2B sales process.
Experience managing a sales pipeline, including prospecting, qualification, follow-up, proposal development, negotiation and closing.
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Host and appear on camera in short-form video for X (Twitter), TikTok, Instagram, and LinkedIn (market explainers, event reactions, street interviews, community segments)
Present fluently in both English and Mandarin, including switching between them within a single piece of content
Film, self-shoot, and edit (or direct edits of) short-form video from concept to publish, at a cadence of multiple videos per week
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Creative ideation & content development: generate original social content ideas for the Malaysian market; spot and act on platform trends; localise HQ creative and campaign assets; design contest and engagement content that drive audience growth and app engagement; own contest execution end to end (T&Cs, platform compliance, winner selection, prize fulfilment).
Channel ownership: manage day-to-day of all social channels, content calendar planning and publishing; maintain weekly content velocity with monthly campaign anchors; build and maintain internal content playbook, asset library, and tone of voice guide; own platform and account governance (Business Manager access control, admin rights, verification, brand safety).
Performance marketing: plan and execute paid social campaigns (objectives, audience targeting, placements, budget allocation); manage post boosting decisions; set up and manage campaigns in Meta Ads Manager and TikTok Ads Manager; run A/B tests and optimise against CPA, CPI, CPM, and CTR benchmarks; manage paid social budget and report spend efficiency monthly.
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You will create and maintain store visuals for Shopee, Lazada and TikTok Shop, including product listings, campaign banners, store decorations and promotional materials.
You will build and update product listings end-to-end with clear titles, descriptions, specifications, application notes, approved pricing and on-brand visuals.
You will optimise images and copy to meet platform requirements and improve conversion, while keeping presentation consistent across stores.
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