Host and appear on camera in short-form video for X (Twitter), TikTok, Instagram, and LinkedIn (market explainers, event reactions, street interviews, community segments)
Present fluently in both English and Mandarin, including switching between them within a single piece of content
Film, self-shoot, and edit (or direct edits of) short-form video from concept to publish, at a cadence of multiple videos per week
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Plan and produce short-form videos for TikTok and Instagram Reels that reflect collections, campaigns and in-store moments, shooting regularly at the office and stores.
Film with phone or camera and deliver polished edits ready to publish, including captions and on-screen text in our brand voice.
Direct simple shoots with colleagues, models or parents and manage basic asset organisation for repurposing across channels.
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