· Reviewing junior designer drafts to ensure quality.

· Managing graphic designs from conception to delivery.

· Generating fresh concepts.

· Ensuring brand consistency throughout various marketing projects.

· Plan, analyze, track, report on and optimize for marketing campaign effectiveness to understand and improve key customer engagement and acquisition metrics

· Develop critical metrics (pricing, campaign data) and dashboard to measure campaign performance, derive actionable insights and tackle issues

· Create performance marketing plans; define optimal media mix; manage the performance marketing budget; implement and execute performance marketing campaigns; and report performance marketing results

· Collaborate with agencies to build performance marketing foundations that can forecast the most efficient allocation of paid marketing spend to scale company growth

· Identify improvement opportunities in paid channel growth and efficiency

· Constantly communicate with the team and sales staffs to gain feedbacks and discussion on promotional activities

· Manage the execution of day-to-day campaign implementations and optimizations, leveraging support of agencies where applicable

· Involve in opening of new stores and setting up new store opening promotional activities

· Drive innovative strategies to scale and execute group marketing campaign.

· Develop a strong culture of rapid experimentation, measurement and iteration

· Identify best practices and develop playbooks to drive a consistent best-in-class experience across all channels

Job Type: Full-time

Salary: RM7,000.00 - RM9,000.00 per month

Benefits:

Additional leave
Free parking
Health insurance
Maternity leave
Opportunities for promotion
Professional development

Schedule:

Day shift

Supplemental pay types:

Performance bonus

Education:

Bachelor's (Preferred)

Experience:

Makerting: 6 years (Required)
Advertising: 5 years (Required)

Language:

Mandarin (Preferred)

Kong Brothers Enterprise Sdn Bhd

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