Turn Market Insights into Action: Stay ahead of market trends and competitor moves, identify growth opportunities, and translate insights into effective tactical plans.
Shape Market Leadership: Strengthen brand presence and positioning across the region, building a strong market reputation and driving the business towards market leadership.
Maximize Distribution & Sales Potential: Execute the company’s sales and marketing strategy while unlocking the full potential of the retail distribution network across the entire product portfolio....
Lead the execution of the company’s sales and marketing strategy across the Retail channel, optimizing the distribution network and channel capabilities to maximize market coverage, product penetration, sales growth, and profitability across the full product portfolio.
Drive the distribution strategy and execution for the Franchise and Retail channels across the Region.
Develop and optimize the route-to-market model to maximize market reach, outlet productivity, product availability, and commercial returns....