Content Planning & Publishing ManagementPlan and manage content publishing schedules by developing a consistent and relevant monthly content calendar that aligns with the brand identity and the company's product/service launch strategies.
Paid Advertising (Paid Ads) Management & OptimizationPlan, launch, and manage paid advertising campaigns on major platforms such as Meta Ads and TikTok Ads to ensure marketing objectives are achieved.
Data Analysis & Advertising CostsMonitor and analyze daily advertising performance metrics (CTR, CPC, and ROAS). Conduct A/B testing and optimize advertising budgets to achieve the most cost-effective customer acquisition cost (Cost Per Lead/Acquisition).
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