About Us
GLO is a premier karaoke entertainment venue offering guests an unforgettable night of music, food, and fun. We're looking for a creative and results-driven
Marketing Manager
to build our brand presence, drive footfall, and grow customer loyalty across all our outlets.
Job Summary
As the Marketing Manager, you will develop and execute marketing strategies to promote KTV's brand, events, and promotions. You'll manage digital and offline campaigns, oversee social media presence, and work closely with operations to design promotions that drive bookings and repeat visits.
Key Responsibilities
Develop and execute the overall marketing strategy and annual marketing calendar
Plan and run promotional campaigns, seasonal events, and themed nights to drive traffic
Manage social media accounts (Instagram, Facebook, TikTok, etc.) and content creation
Oversee digital marketing efforts including SEO, paid ads, and email/SMS campaigns
Build and manage partnerships with influencers, media, and corporate clients
Design and coordinate loyalty programs, membership perks, and referral initiatives
Monitor campaign performance, analyze data, and report on ROI and KPIs
Manage marketing budget and vendor relationships (designers, printers, agencies)
Coordinate branding across outlets, ensuring consistent visual identity and messaging
Conduct market research and competitor analysis to identify new opportunities
Collaborate with the operations team on promotions tied to bookings, F&B, and events
Requirements
Minimum 3–5 years of marketing experience, preferably in F&B, entertainment, retail, or hospitality
Strong understanding of digital marketing, social media management, and content creation
Experience running paid ad campaigns (Meta Ads, Google Ads) is a plus
Excellent copywriting, communication, and project management skills
Creative mindset with strong attention to brand consistency
Data-driven approach with ability to analyze campaign performance
Proficiency with design tools (Canva, Adobe Suite) and marketing platforms is a plus
Proficiency in English and Mandarin preferred