Smart Rental Hiring! Full Time Digital Marketing Manager in Federal Territory - Ricebowl

Smart Rental is looking for a Digital Marketing Manager to join our team and take ownership of our day-to-day marketing activities.

We provide IT equipment subscriptions to businesses and organisations across Malaysia, helping companies access the devices they need without large upfront hardware purchases.

We are looking for someone who is comfortable being hands-on with digital marketing, enjoys working with numbers, and can help us improve how we generate leads across channels such as Google, Meta, our website, SEO and campaigns.

You will not be expected to do everything yourself.

You will work with our internal creative team, Sales team, leadership and external marketing partners to make sure our marketing activities are organised, measured and continuously improving.

If you enjoy digital marketing, like figuring out what works, and want the opportunity to take greater ownership of a company's marketing over time, this role may be for you.

You are someone who:

    Has hands-on experience with digital marketing

    Understands Google Ads and Meta Ads

    Is comfortable looking at campaign performance and lead quality

    Can coordinate campaigns across Sales, Creative and external partners

    Is organised, proactive and able to manage multiple priorities

    Can work independently and take ownership of your work

    Is willing to learn and improve as the role grows

You do not need to be an expert in every area of marketing.

We care more about someone with strong fundamentals, good judgment and a commercial mindset.

As our Digital Marketing Manager, you will help manage and improve Smart Rental’s inbound marketing activities.

Your work may include:

    Managing and optimising Google Ads and Meta Ads

    Tracking campaign performance, leads and lead quality

    Working with Sales to understand which channels generate better opportunities

    Planning and coordinating marketing campaigns

    Briefing and coordinating creatives with the internal team

    Supporting website, landing page and SEO initiatives with external partners

    Maintaining the marketing calendar and weekly performance reporting

    Helping test new audiences, messages and channels

    Making recommendations on what to improve, stop or scale

Over time, we would like you to take greater ownership of Smart Rental’s overall inbound marketing performance.

    Google and Meta campaigns are actively monitored and improved

    Marketing generates a consistent flow of leads for Sales

    Lead quality improves over time

    We understand which channels are generating the best opportunities

    Marketing campaigns are organised and launched on time

    Sales and Marketing communicate regularly about lead quality and customer feedback

    Marketing performance is updated and reviewed weekly

    Underperforming activities are identified and improved rather than simply left running

    You proactively identify opportunities and recommend what we should do next

The goal is not simply to do more marketing.

The goal is to help Smart Rental generate better opportunities and understand which marketing activities contribute most to growth.

Some of the metrics you will help own include:

    Marketing Qualified Leads (MQLs)

    Leads generated

    Cost per Lead

    Cost per MQL

    Lead → MQL conversion rate

    Performance by acquisition channel

Other metrics such as impressions, clicks, CTR, CPC, website visits and engagement will be tracked where relevant, but these are supporting indicators rather than the ultimate measure of success.

Exact targets will be agreed together based on current performance and future growth goals.

    3–5 years of experience in digital marketing, performance marketing or a related role

    Experience managing Google Ads and/or Meta Ads

    Understanding of digital campaign metrics such as CPC, CTR, CPL and conversion rates

    Comfortable using spreadsheets and marketing dashboards

    Basic understanding of websites, landing pages and SEO

    Experience working with designers or creative teams

    Good written and verbal communication skills

    Comfortable working with Sales and other departments

    Ability to organise and manage multiple initiatives

    Comfortable using AI tools such as ChatGPT, Claude, Gemini or similar tools

Experience in B2B, technology, IT services or lead-generation marketing is an advantage, but not required.

We care about whether you can:

    Look at marketing numbers and ask sensible questions

    Tell the difference between a lot of leads and good leads

    Identify when something isn't working

    Suggest practical improvements

    Coordinate people and get work moving

    Learn quickly

    Take responsibility for your work

    Communicate clearly and follow through consistently