- Yishun North Region (Singapore) Singapore
B2K PET PRODUCTS PTE. LTD. Hiring! Full Time E-Commerce Executive in North Region (Singapore), Earn up to SGD 4,000 - Ricebowl
Share
Save
Working Location
Job Description
Responsibilities
Overview
We are looking for a
results-driven E-Commerce Growth Executive / Specialist
to manage and grow our online sales across our website and digital platforms.
In this role, you will be responsible for driving
online revenue growth
, improving
website performance
, and executing
digital sales strategies and campaigns
. You will work closely with the marketing team to optimise conversions, attract customers, and maximise sales opportunities.
If you are passionate about e-commerce, digital marketing, and performance-driven growth, this role is for you.
Key Responsibilities
1. E-Commerce Growth & Strategy
Plan and execute e-commerce strategies to increase traffic, conversions, and online sales
Analyse market trends, customer behaviour, and competitor activities
Track performance KPIs and continuously improve sales results
2. Online Store Management
Manage daily operations of website and marketplaces (Shopify, Shopee, Lazada, TikTok Shop, etc.)
Update product listings, pricing, inventory, and promotional content
Improve user journey from browsing to checkout to increase conversion rates
3. Digital Marketing & Paid Ads
Plan, run, and optimise digital ads (Meta, Google, marketplace ads)
Monitor campaign performance (ROAS, CTR, conversion rate, AOV)
Work with the marketing team on campaigns, EDMs, and social media alignment
Plan promotional calendars for launches, seasonal campaigns, and key sales events
Implement strategies to boost repeat purchases, upselling, and customer retention
4. TikTok Live & Affiliate Marketing
Plan and manage TikTok Live sessions to drive engagement and sales
Track live performance and optimise conversion strategies
Recruit and manage affiliates / creators
Monitor affiliate performance and campaign results
5. Product & Content Management
Ensure product listings are accurate, engaging, and sales-focused
Support campaign planning and product launches
Optimise content to improve customer engagement and conversion
6. Order & Customer Experience
Coordinate with logistics/warehouse for smooth order fulfilment
Handle customer enquiries and ensure good service standards
Support walk-in customer needs when required
7. Data & Performance Reporting
Analyse sales, traffic, and customer data to identify opportunities
Prepare weekly and monthly performance reports with insights and action plans
Use tools such as Google Analytics, Meta Ads Manager, and marketplace dashboards
Drive performance improvements based on data-driven decisions
8. Marketplace & Partner Management
Manage relationships with platform account managers (Shopee, Lazada, TikTok, etc.)
Execute marketplace campaigns, vouchers, and promotions
Ensure compliance with platform guidelines and best practices
Requirements
Diploma or Degree in Marketing, Business, E-Commerce, or related field
1–3 years of experience in e-commerce, digital marketing, or online sales
Strong understanding of platforms like Shopify, Shopee, Lazada, TikTok Shop, etc.
Familiar with Google Analytics, Meta Ads, and digital marketing tools
Strong analytical skills and ability to interpret sales data
Good communication and ability to work in a fast-paced environment
Self-motivated, results-driven, and commercially minded
Added Advantage
Basic design skills (Canva, Photoshop, Illustrator)
Experience in email marketing, CRM automation, or conversion optimisation
Company History ( B2K Pet Care, 2008 - PRESENT )
Established in 2008 by the Koh family, the original idea was to import the absolute best selection of pet products to our consumers here in Singapore. Over the past 14 years, the company and aspirations have evolved, and in addition to offering the best and widest selections, we aim to be the company that provides the absolute best service -- not just in pet food, but in any category. So here is our vision: We will raise the standard of living for pets in Singapore. People will buy from the company with the best service and the best selections. B2K will be that company.
We are looking for a
results-driven E-Commerce Growth Executive / Specialist
to manage and grow our online sales across our website and digital platforms.
In this role, you will be responsible for driving
online revenue growth
, improving
website performance
, and executing
digital sales strategies and campaigns
. You will work closely with the marketing team to optimise conversions, attract customers, and maximise sales opportunities.
If you are passionate about e-commerce, digital marketing, and performance-driven growth, this role is for you.
Key Responsibilities
1. E-Commerce Growth & Strategy
Plan and execute e-commerce strategies to increase traffic, conversions, and online sales
Analyse market trends, customer behaviour, and competitor activities
Track performance KPIs and continuously improve sales results
2. Online Store Management
Manage daily operations of website and marketplaces (Shopify, Shopee, Lazada, TikTok Shop, etc.)
Update product listings, pricing, inventory, and promotional content
Improve user journey from browsing to checkout to increase conversion rates
3. Digital Marketing & Paid Ads
Plan, run, and optimise digital ads (Meta, Google, marketplace ads)
Monitor campaign performance (ROAS, CTR, conversion rate, AOV)
Work with the marketing team on campaigns, EDMs, and social media alignment
Plan promotional calendars for launches, seasonal campaigns, and key sales events
Implement strategies to boost repeat purchases, upselling, and customer retention
4. TikTok Live & Affiliate Marketing
Plan and manage TikTok Live sessions to drive engagement and sales
Track live performance and optimise conversion strategies
Recruit and manage affiliates / creators
Monitor affiliate performance and campaign results
5. Product & Content Management
Ensure product listings are accurate, engaging, and sales-focused
Support campaign planning and product launches
Optimise content to improve customer engagement and conversion
6. Order & Customer Experience
Coordinate with logistics/warehouse for smooth order fulfilment
Handle customer enquiries and ensure good service standards
Support walk-in customer needs when required
7. Data & Performance Reporting
Analyse sales, traffic, and customer data to identify opportunities
Prepare weekly and monthly performance reports with insights and action plans
Use tools such as Google Analytics, Meta Ads Manager, and marketplace dashboards
Drive performance improvements based on data-driven decisions
8. Marketplace & Partner Management
Manage relationships with platform account managers (Shopee, Lazada, TikTok, etc.)
Execute marketplace campaigns, vouchers, and promotions
Ensure compliance with platform guidelines and best practices
Requirements
Diploma or Degree in Marketing, Business, E-Commerce, or related field
1–3 years of experience in e-commerce, digital marketing, or online sales
Strong understanding of platforms like Shopify, Shopee, Lazada, TikTok Shop, etc.
Familiar with Google Analytics, Meta Ads, and digital marketing tools
Strong analytical skills and ability to interpret sales data
Good communication and ability to work in a fast-paced environment
Self-motivated, results-driven, and commercially minded
Added Advantage
Basic design skills (Canva, Photoshop, Illustrator)
Experience in email marketing, CRM automation, or conversion optimisation
Company History ( B2K Pet Care, 2008 - PRESENT )
Established in 2008 by the Koh family, the original idea was to import the absolute best selection of pet products to our consumers here in Singapore. Over the past 14 years, the company and aspirations have evolved, and in addition to offering the best and widest selections, we aim to be the company that provides the absolute best service -- not just in pet food, but in any category. So here is our vision: We will raise the standard of living for pets in Singapore. People will buy from the company with the best service and the best selections. B2K will be that company.
Important Information
Never provide your bank or credit card details when applying for jobs. Do not transfer any money or complete unrelated online surveys. If you see something suspicious, Report this Job ad.
Learn More