SEMARAK Training Hiring! Full Time Marketing Executive in Federal Territory - Ricebowl

Job Vacancy: Marketing Executive

Experience: 2–5 years | Offered Salary: MYR 3,000 – MYR 4,000 | Location: Kuala Lumpur

Job Description

We are seeking a dynamic and creative Marketing Executive to join our team. The ideal candidate will be passionate about marketing and have a strong understanding of digital marketing strategies. This role involves developing and executing marketing campaigns, analyzing market trends, and managing brand reputation.

Responsibility

Marketing Strategy:

• Develop and implement comprehensive marketing strategies aligned with business objectives.
• Conduct market research and analysis to identify target audiences and trends.
• Create and execute marketing plans, including digital marketing campaigns, social media strategies, and content calendars.

Brand Management:

• Manage brand identity and messaging across all marketing channels.
• Develop and maintain brand guidelines and style guides.
• Monitor brand reputation and manage online reviews and social media interactions.

Digital Marketing:

• Manage and optimize website content and SEO.
• Create engaging content for social media platforms (e.g., LinkedIn, Facebook, TikTok).
• Develop and execute email marketing campaigns.
• Utilize Google Analytics and other tools to track and analyze website traffic and campaign performance.

Event Planning and Execution:

• Organize and execute marketing events, trade shows, and conferences.
• Coordinate with vendors and suppliers to ensure successful event execution.

Lead Generation:

• Identify, attract and qualify potential leads through digital marketing, networking, events and outbound engagement
• Actively utilize online lead generation tools and platforms (e.g. LinkedIn, CRM systems, email marketing tools, social media platforms and AI-powered tools) to identify and engage prospective clients
• Build and maintain marketing databases and client engagement pipelines
• Track campaign performance and conversion rates to improve lead generation effectiveness

Budget Management:

• Manage marketing budgets and track expenses.
• Monitor ROI and optimize marketing spend.

Qualifications

• Diploma or Bachelor's Degree in Marketing, Business, Communication, Digital Marketing, or a related field.
• 2–5 years of experience in marketing or a related field.
• Strong understanding of digital marketing and B2B marketing.
• Experience with LinkedIn and other digital marketing platforms.
• Excellent written and verbal communication skills in English & Bahasa Malaysia
• Creative thinking and problem-solving abilities.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
• Experience with marketing automation tools (e.g., HubSpot, Marketo), graphic design tools (e.g., Adobe Illustrator/Photoshop, Canva, AI-powered tool) and lead generation tools. 

Benefits

• Competitive performance bonus based on individual contribution and overall company performance.
• Annual salary increment and career progression opportunities, subject to individual performance and company growth.
• EPF (KWSP), SOCSO and EIS contributions fully managed by employer.
• Yearly medical allowance entitlement.
• Flexible working arrangement with 8 working hours per day (inclusive of lunch break).
• Meals and travelling allowance provided for work-related activities.
• Sponsored professional training and development programmes to support capability enhancement and long-term career growth.
• Opportunity to work in a dynamic and growing Energy industry training company with regional exposure.
• Supportive and collaborative working environment that encourages creativity, learning and innovation.

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Company Overview

SEMARAK Training is an integrated professional training provider in Malaysia dedicated to accelerating competency development within the Energy industry through accessible, affordable, and world-class learning solutions.

A business unit of SEMARAK Solutions Sdn. Bhd., the organisation is a PETRONAS-licensed company and a HRD Corp-registered training provider. Currently, SEMARAK Training offers more than 120 professional courses delivered through a global network of over 30 subject matter experts. Since 2020, the company has served more than 80 corporate clients across 9 countries, supporting organisational capability enhancement and talent development initiatives.

Driven by the mission to empower Energy industry professionals with world-class training solutions to perform better and achieve more, SEMARAK Training provides specialised programmes across six key focus areas:

1.     Oil & Gas

2.     Energy Transition

3.     Metering & Allocation

4.     Digital Transformation

5.     Process Safety

6.     Business & Management

Our training programmes are delivered by a team of highly experienced Malaysian and international Subject Matter Experts (SMEs) with proven industry track records. Beyond transferring technical knowledge and global best practices, our trainers are passionate about developing world-class professionals and high-performing organisations.

Both our headquarters and training centre are strategically located in the heart of Kuala Lumpur City Centre, Malaysia. We are committed to delivering a premium learning experience through trainings conducted at prestigious affiliate hotels or any preferred venue selected by our clients. In addition, our online learning solutions enable clients to access professional training anytime and anywhere.

At SEMARAK Training, we operate based on our 3S Core Values — Service, Standard, and Solutions. Our team comprises experienced professionals with strong industry backgrounds who understand the technical and business challenges faced by organisations today. This enables us to deliver practical and effective learning solutions that help clients close competency gaps and achieve their training objectives efficiently.

We are committed to delivering impactful and result-oriented training solutions that contribute to positive performance, sustainable growth, and long-term organisational success.

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