Hitachi Energy Hiring! Full Time Senior Sales Manager - Protection - Control (Utilities) in Selangor - Ricebowl

About the role

Hitachi Energy is seeking a Senior Sales Specialist to drive growth across our Substation Protection & Control and Communication portfolio in Malaysia. This role is focused on developing new business opportunities, managing key customer relationships, and expanding our presence within the utility and power sectors. You will join our Grid Automation business, which delivers market-leading solutions spanning substation automation, protection and control, communication networks, grid edge technologies, and enterprise software. Working closely with utilities, industrial customers, channel partners, and internal stakeholders, you will play a key role in supporting Malaysia's energy transition while contributing directly to business growth.

Key responsibilities

• Drive sales growth for Substation Protection & Control and Communication solutions across Malaysia

• Develop and execute sales strategies to achieve revenue, order intake, and market share objectives

• Build, maintain, and expand relationships with utility customers, EPC contractors, consultants, channel partners, and other key stakeholders

• Identify, develop, and manage a healthy sales pipeline through proactive business development activities

• Utilize Salesforce (SFDC) and other company tools to manage opportunities, forecast sales performance, and drive pipeline visibility

• Prepare competitive proposals and commercial offers aligned with customer requirements and Hitachi Energy's business objectives

• Lead negotiations and coordinate bid/no-bid decisions, risk reviews, and internal approval processes

• Collaborate closely with account managers, proposal teams, product specialists, and country and regional leadership teams

• Monitor market trends, competitor activities, and customer developments to identify new business opportunities

• Travel regularly within Malaysia to engage customers, develop relationships, and support business growth

About you

• Bachelor's Degree or Diploma in Electrical Engineering or a related field

• Minimum 8-10 years of experience in technical sales, business development, or account management within the electrical power, energy, or utility sector

• Proven track record of achieving individual sales targets and developing new business opportunities

• Experience selling products or solutions related to power transmission and distribution, substation automation, protection and control, switchgear, transformers, grid automation, or related utility applications

• Strong understanding of the Malaysian utility and energy market

• Experience using CRM systems, preferably Salesforce (SFDC), to manage pipeline development and sales forecasting

• Demonstrated ability to manage both internal and external stakeholders and influence outcomes across complex sales cycles

• Self-driven, commercially minded, and capable of working independently with minimal supervision

• Strong presentation, negotiation, and relationship-management skills

• Professional Mandarin language proficiency is required to effectively engage and build relationships with a significant portion of our customer base and business stakeholders in the target market

Benefits

• Employer-sponsored medical plan (inc. dental care)

• Employer provident fund (EPF) – employer and employee

• Group Term Life insurance, Group Personal Accident insurance, Group Business Travel insurance

• Hospitalization Insurance

• Leave programs (Annual leave, medical leave, Hospitalization leave, Exam leave etc.)

About us

Hitachi Energy delivers market-leading solutions spanning substation automation, protection and control, communication networks, grid edge technologies, and enterprise software through our Grid Automation business.