Cat Facial Beauty Salon Hiring! Full Time Marketing internship in Pulau Pinang - Ricebowl

About Us

Facial Cat is a rapidly expanding, tech-driven aesthetic chain in Malaysia, redefining the skincare experience for the modern generation. Moving away from the traditional, high-pressure sales models of the past, we focus on providing transparent, efficient, and professional skin management solutions.

With over 17 strategic locations across Penang (Gurney Walk, Autocity, Farlim, etc.), Selangor (SS2, SS15), Kedah, Perak, Kuching, and Sydney, we pride ourselves on being a "Smart Beauty" brand. We leverage advanced skincare technology, AI-driven marketing systems, and a powerful omnichannel strategy to deliver high-quality treatments that are accessible and results-oriented.

At Facial Cat, we don't just care about skin; we care about innovation. We are building a digital-first ecosystem where beauty meets technology. By maintaining a strong, trend-setting presence across Meta (Instagram), TikTok, Xiaohongshu, and WhatsApp, we offer our team members a dynamic environment to master the future of AI Marketing, Social Commerce, and Data-Driven Retail.

What You’ll Do

Job Title: Marketing Intern (AI & Viral Content Growth)

Company: Facial Cat

Location: Penang

The Role

• Omnichannel Content Creation: Design, plan, and shoot content tailored to the unique styles of Instagram, TikTok, and Xiaohongshu.

• AI-Enhanced Brainstorming: Use ChatGPT and AI video tools to generate "viral-ready" scripts, engaging captions, and storyboards for our core platforms.

• On-Site Content Shooting: Be our "Lead Creator." Visit our aesthetic branches (like SS2, Gurney Walk, etc.) to shoot high-quality visual content—capturing BTS, client transformations, and the ultimate "lifestyle aesthetic."

• Video Production: Master the art of mobile editing using CapCut and AI filters to produce trending IG Reels, TikToks, and Xiaohongshu posts.

• Traffic & Algorithm Growth: Learn the "Science of Traffic." Assist in managing paid campaigns (Meta/TikTok Ads) and learn how to optimize content for organic growth across different platforms.

• O2O Conversion & WhatsApp Marketing: Interact with our followers and learn how to seamlessly funnel traffic from Instagram, TikTok, and Xiaohongshu into WhatsApp, converting social media "likes" into actual store bookings.

Requirements

• Education: Currently pursuing a Diploma/Degree in Marketing, Media, Creative Arts, or a related field.

• Social Media Native: You live and breathe Instagram, TikTok, and Xiaohongshu. You understand what makes people stop scrolling on each platform and can adapt content to fit their different audiences.

• Camera-Ready & Creative: You have an eye for aesthetic framing, understand good lighting, and aren't afraid to get behind (or in front of) the camera.

• Technical Chops: Basic proficiency in CapCut, Canva, or other mobile video editing and design apps.

• Proactive Attitude: You’re a "doer" who loves experimenting with trends and thrives on seeing your content perform well.

Learning Opportunities (The "Extra" Value)

• The Viral Content Blueprint: Learn our internal secret sauce for capturing platform algorithms and getting consistently high views across Meta, TikTok, and Xiaohongshu.

• Sales & Conversion Skills: Learn how a real business operates by seeing how WhatsApp marketing bridges the gap between digital content and physical foot traffic.

• Production Skills: From lighting to transitions and typography, you will learn how to produce professional-grade content using just a smartphone.

• AI Efficiency: We will teach you how to use AI to handle 70% of the manual workflow, freeing you up to focus purely on Strategy and Creativity.

• Real Business Impact: You won't just be making content; you'll track your success and see how your posts directly increase appointment bookings across our 17+ branches.

How to Apply

Ready to build your portfolio with viral hits and master modern social commerce? Send your Resume and a Short Video/Graphic Content Sample to ************* Mr yang