Industry: Catering Services
Salary: RM2,800 – RM4,000 per month (depending on experience)
Working Hours: 9:00 AM – 5:00 PM (including 1-hour break)
Working Days: 5.5 days per week (Occasional attendance outside normal working hours may be required for client meetings, food tastings, events or other business development activities.)
Job Description
We are looking for a motivated and results-driven Business Development Executive to join our catering team. The successful candidate will be responsible for generating new business opportunities, developing relationships with corporate and event clients, following up on enquiries, and converting leads into confirmed catering orders.
This role is suitable for someone who enjoys meeting people, communicating with clients, and developing new business opportunities in the catering and events industry.
Key Responsibilities
1. Business Development & Sales
- Identify and develop new business opportunities for catering services.
- Generate leads through cold calling, WhatsApp, email, social media, networking and referrals.
- Target corporate companies, offices, event planners, wedding planners, event venues, schools, property developers and other potential clients.
- Conduct regular sales visits and presentations to potential clients.
- Build and maintain a strong pipeline of potential customers.
- Achieve monthly sales and business development targets.
2. Enquiry & Customer Follow-Up
- Respond to customer enquiries and understand their catering requirements.
- Prepare and follow up on quotations and proposals.
- Follow up consistently with potential clients to convert enquiries into confirmed orders.
- Maintain good relationships with existing customers and encourage repeat orders.
- Collect customer feedback and identify opportunities for future events or catering requirements.
3. Corporate & Event Sales
- Develop new corporate accounts and maintain relationships with existing corporate clients.
- Establish partnerships with event venues, wedding planners, event organisers and other industry partners.
- Promote catering packages, buffet menus, finger food, corporate catering and customised menus.
- Attend food tastings, site visits and client meetings when required.
- Participate in networking events, exhibitions, open days and promotional activities.
4. Sales Administration
- Maintain accurate records of enquiries, follow-ups and confirmed bookings.
- Update the sales pipeline and provide regular sales reports to management.
- Coordinate with the operations team regarding confirmed events and customer requirements.
- Ensure all client information, event details and special requests are properly communicated to the relevant teams.
5. Customer & Event Support
- Assist clients with menu selection, pax requirements, setup and other catering arrangements.
- Coordinate with the operations team to ensure customer requirements are understood and properly executed.
- Follow up with clients after events to obtain feedback and encourage future bookings.
- Handle customer concerns professionally and work with the relevant team to resolve issues.
Requirements
- Minimum 1–2 years of experience in sales, business development, catering, hospitality, events or a related field.
- Candidates with relevant experience in catering or event sales will have an advantage.
- Good communication and interpersonal skills.
- Confident in communicating with corporate clients and decision-makers.
- Positive attitude, self-motivated and target-oriented.
- Able to work independently as well as in a team.
- Good follow-up and negotiation skills.
- Able to manage multiple enquiries and tasks at the same time.
- Willing to travel for client meetings, sales visits, food tastings and events when required.
- Possess own transport is an advantage.
- Comfortable using WhatsApp, email, Microsoft Office/Google Workspace and other basic sales tools.
Pay: RM2,800.00 - RM4,000.00 per month
Ability to commute/relocate:
- Petaling Jaya: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Business development: 1 year (Preferred)
Language:
- English (Preferred)
- Mandarin (Preferred)
Work Location: In person