- Puchong Selangor Malaysia
Working Location
Job Description
Responsibilities
About the role
We focus on franchise development, brand localization, and market expansion, and we are looking for a capable leader to drive our next phase of growth.
Key responsibilities
Lead and execute business development strategy for Licensee franchise expansion and partnerships
Drive franchise sales, including identifying prospects, pitching, negotiating, and closing deals
Develop and refine franchise and licensing packages (pricing, structure, support model)
Identify new locations, markets, and expansion opportunities
Proactively identify, engage, and evaluate prospective franchisees
Manage end-to-end recruitment, including proposal presentation, business negotiations, and final onboarding
Conduct due diligence on franchise candidates, ensure alignment with brand standards, and oversee contract execution and initial store launch processes
Work closely with internal teams (legal, operations, marketing, etc.) to support franchisees and ensure a smooth launch process
Requirements
Strong understanding of franchise models and lifecycle, from partner acquisition to store opening.
Diploma/Degree in Business, Marketing, or related field
3–5 years of experience in business development, preferably in F&B franchising or licensing
Experience in organizing or participating in exhibitions, roadshows, or events
Strong communication, presentation, and negotiation skills
Sales-driven, proactive, and able to achieve targets
Entrepreneurial mindset and strong business sense
Fluent in Mandarin, English and BM to effectively communicate with our diverse client base and stakeholders.
What We Offer
Competitive salary + commission / incentive scheme
Opportunity to lead franchise expansion in Malaysia
Fast-growing and dynamic working environment
Benefits:
Professional development
Experience:
F&B franchise or license : 3 years (Preferred)
Language:
Mandarin (Required)
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