- Perai, Penang Perai Pulau Pinang Malaysia
Working Location
Job Description
Responsibilities
About the role
Supporting the growth and visibility of a specific product category. Involves developing and executing category strategies, analyzing market trends, managing supplier and customer relationships and driving profitability.
Key responsibilities
Develop, establish and execute annual marketing plan and consumer communication initiatives to meet organizational objectives
Develop digital and social marketing plans for brand execution and new product launches
Track A&P budgets and spends towards maximizing gains and reducing costs
Establish effective working relationships with cross functional teams to develop brand building and trade execution plans to be executed in market
Work closely with agencies (creative agencies and media agencies) and suppliers to establish impactful brand plans for impactful execution in market
Perform any other ad-hoc duties from time to time
Important Information
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