Position: Digital Marketing Executive
Company: BEAUTIFUL MUM VIVO PTE. LTD.
Employment: Full-time, Part-time
Location: MacPherson, Singapore
Salary: S$4,000–S$8,000 per month
Job Description
The Digital Marketing Executive will be responsible for planning and executing integrated digital marketing campaigns to generate leads, increase customer acquisition, strengthen brand visibility, and support business growth. The role involves managing paid advertising, social media, SEO, content marketing, and campaign performance.
Key responsibilities include:
- Develop and execute digital marketing campaigns across Google Ads, Meta, YouTube, display advertising, content marketing, and email marketing.
- Optimise digital campaigns to achieve business objectives, including lead generation, customer acquisition, and revenue growth.
- Monitor and analyse campaign performance and provide actionable insights to improve marketing results.
- Develop and implement SEO strategies to improve organic search rankings, website traffic, and online visibility.
- Plan and create engaging content and copy for platforms such as Instagram, TikTok, Facebook, and Xiaohongshu.
- Collaborate with Key Opinion Leaders (KOLs) on marketing campaigns, events, and social media initiatives.
- Develop new and creative digital marketing strategies to strengthen the company’s brand and market presence.
Preferred skills:
- Bachelor's Degree in Marketing, Business, Communications, or a related field.
- Strong experience with Meta Ads, Google Ads, Google Analytics, and other digital marketing platforms.
- Good understanding of multi-channel digital marketing strategies and customer acquisition.
- Strong creative thinking with a good understanding of branding and content development.
- Analytical mindset with the ability to interpret campaign performance and marketing data.
- Strong project management, communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines.
Pay: $4,000.00 - $8,000.00 per month
Work Location: Hybrid remote in Singapore