jobs in Lagenda Properties Berhad

Lagenda Properties Berhad Hiring! Full Time Executive, Content Creator in Selangor - Ricebowl

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Working Location

  • Petaling Jaya Selangor Malaysia

Job Description

Responsibilities

1. TikTok Content Creation – Core Focus

  • Create engaging TikTok videos to support property sales and marketing initiatives, including Property and project highlights, Promotions, launches and sales campaigns, Sales agent and team activities
  • Educational property content covering pricing, eligibility, financing and home-buying tips
  • Develop content with strong 3-second hooks, clear storytelling and compelling calls-to-action (CTA) to drive enquiries, WhatsApp conversations and registrations.
  • Stay updated on TikTok trends, formats and content styles relevant to the property industry.


2. Facebook Video Content

  • Repurpose and optimize TikTok content for Facebook Reels and campaign videos.
  • Adapt content to suit Facebook's audience and platform requirements while maintaining a strong sales and conversion focus.
  • Ensure all published content is accurate, professional and compliant with the Company's guidelines.


3. TikTok LIVE

  • Actively participate in and support TikTok LIVE sales sessions, including hosting and co-hosting.
  • Present and explain property projects, pricing, promotions, packages and key selling points to viewers.
  • Engage with viewers in real time, respond to enquiries and support the sales team in converting leads.
  • Collaborate closely with Sales Teams, Project PICs and Team Leaders to ensure accurate and up-to-date project information is communicated during LIVE sessions.


4. On-Ground Project Content

  • Capture authentic and engaging content at Sales galleries, Property project sites, Roadshows and events
  • Sales activities and team events
  • Identify opportunities to showcase real customer experiences, project progress, facilities and surrounding amenities through video content.


5. Fast Turnaround & Sales Support

  • Film, edit and publish content within agreed timelines, particularly during campaign launches and peak sales periods.
  • Provide timely content support for sales campaigns, project launches, promotions and other business priorities.
  • Work closely with the Mobile Sales team to understand content requirements and execute content based on established direction, SOPs and campaign objectives.
  • Monitor content performance and identify opportunities to improve engagement, reach and lead generation.

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