Lam Soon Singapore Pte Ltd Hiring! Full Time Sales Manager in - Ricebowl

Responsibilities:

Sales Management

• Develop and drive sales strategies to achieve revenue and profitability targets
• Identify market opportunities, track performance and competition, and drive continuous business growth.
• Lead sales forecasting and ensure alignment with inventory and supply planning.
• Drive impactful in-store promotions and trade activities across key accounts and priority outlets.

Key Account Management

• Build and grow strategic customer accounts to maximize sales, distribution, and market share.
• Lead account planning, promotional strategies, and regular business reviews with key customers.
• Strengthen customer partnerships to unlock new growth opportunities and long-term value.

Trade Spend Management

• Manage A&P and trade investments within approved budgets.
• Evaluate promotional ROI and optimize trade spending for maximum business impact.

Sales Operations

• Oversee day-to-day sales operations and ensure excellent execution across channels.
• Drive strong in-store execution, product visibility, and availability with the field sales team.
• Partner with internal teams to ensure seamless order fulfilment, stock availability, and delivery.

Collection

• Drive timely collections in line with agreed credit terms.
• Monitor overdue accounts and work closely with Finance to resolve issues and manage credit risks.

Leadership

• Lead, coach, and inspire the sales team to deliver business targets and high performance.
• Set clear expectations, drive accountability, and build team capability through coaching and development.

Cross- Functional Collaboration

• Partner with Marketing and Trade Marketing to develop and execute winning trade plans.
• Drive consistent 4Ps (Product, Price, Place, Promotion) execution across retail partners to achieve brand objectives.
• Collaborate with Warehouse and Logistics teams to ensure seamless product availability and delivery

Requirements

Qualifications & Experience

• Degree or Diploma in Sales, Marketing, Business Management, or related discipline.
• Minimum 5 years of FMCG sales experience
• At least 3 years of team leadership and people management experience.
• Experience in managing Modern Trade, General Trade, Food Service and e-commerce channels.

Skills & Competencies

• Strong business acumen and strategic thinking.
• Proven track record in sales growth, negotiations, and account management.
• Excellent leadership, communication, and stakeholder management skills.
• Analytical, data-driven, and results-oriented mindset.
• Ability to thrive in a fast-paced and competitive FMCG environment.