Ampersand Advisory Hiring! Full Time Media Planning Director in Federal Territory - Ricebowl

Reporting to: HOD / CEO

Role in the Company:

·        To lead a team in driving performance-marketing and result oriented mindset

·        To go above and beyond the call of duty when and if required

·        Fronting clients, managing client's expectations, managing the team to ensure excellent work quality output.

Responsibility to the Company:

REPUTATION:

·        Build a strong Agency-Client relationship. Know what keeps them awake at night.

·        Deliver results and showcase good work for the client

·        Being the Agency’s senior client interface, driving accounts, build trusted and meaningful relationships with clients as well as with relevant internal & external stakeholders

KNOWLEDGE BUILDING:

·        Keep yourself updated on latest trends and campaigns, media platforms, and share those with key agency leadership

·        Build relationships with media platforms and vendors including Google, Facebook, The Star, Astro, etc, and drive negotiation for the best ROI for client

·        In terms of media, understand how to excel, and be responsible at:

o  Leading strategic direction across online and offline media, and aligning communication plans to blueprint

o  Conduct media trainings, workshops, consumer surveys, major presentations including media reviews and annual brand plan

o  Be involve in new business pitches

o  Developing and implementing an effective media plan using credible insights and data, instead of using bottoms-up strategy approach responsible to drive client’s business ambitions

o  Strategizing consumer funnel and consumer journey from awareness to purchase to loyalty

o  For digital specific: must know how to and able to guide the team in setting up a digital campaign, and optimize a campaign including for e-commerce

o  Bring innovation and new tools to boost clients’ campaigns that can drive consumer engagement, data capture, and/or sales.

REVENUE GROWTH:

·        Responsible for revenue growth for the Agency working alongside HOD / CEO. 

The talent that we are looking for, must possess these qualities

·        COMMIITTED

·        Willing to learn with passion

·        Good analytical skills, balancing a macro view and the little details that matter

·        Good leadership skill, with effective communication skill

·        Excellent personal/organizational management

·        Good interpersonal & social relations

·        In good health

·        Skilled in using Microsoft Office, digital publishers’ buying dashboard including Facebook Ads Manager, Google Adwords, etc..

·        Ideally a certified practitioner with Facebook Blueprint and/or Google Performance Honours Guru

·        Will take good care of client’s investment, as if it is your own money.

Measures of success

In 3 Months

·        Understand client’s brand portfolio

·        Demonstrate good relationship built with clients and able to lead the team in executing integrated campaign

·        Have a pulse of the business category & knowledge of competitive frame.

·        Developed sound and strategic communications blueprint for the clients

·        Have initiated contact with key media partners and negotiate for best ROI for the client

·        Work output is error-free, and able to guide the team the same

In 6 Months

·        Led the team to the right direction in ensuring campaign deliverables are aligned with clients’ communication blueprints

·        Drove new initiatives that can deliver positive results to clients’ businesses

·        Developed eyes for details in team’s work output from media scheduling to digital campaign set-up and finally post-mortem analysis

·        Demonstrated strong and sound data analytical skill beyond the obvious

·        Able to correct / re-educate client when the needs call for in order for media campaign to perform successfully

In 12 Months

·        Developed strong category acumen - from a media and business point of view.

·        Identify a pipeline of commercially viable solutions to support our client’s goals.

·        Have delivered innovative solutions that also drive business results for the clients

·        Participated in new business pitches and win some

·        Have created & executed a pipeline of business building ideas which must be industry award winning.