About the role
This role involves formulating effective B2B marketing strategies to drive business growth and product penetration in HK and Asia, planning and executing marketing programs and campaigns to grow awareness and develop client base.
Key responsibilities
Formulate effective B2B marketing strategies to drive business growth and product penetration in HK and Asia
Plan, lead, and execute marketing programs and campaigns to grow awareness and exposures, further develop client base and strengthen loyalty
Effective communicate with internal and external to ensure smooth execution of marketing programs and campaigns
Manage the drafting and publishing of digital and offline marketing materials and track
Manage marketing budgets and marketing agreements with different external parties
Conduct necessary marketing and product research and analysis, keep track of latest digital payment market and product trends
Perform ad-hoc assignments as required by management
About you
Degree holder in Marketing, PR, Business and/or related discipline
- At least 6 years working experience, preferably in digital payment/ banking / fintech/ IT/ media industry
- Experience in online media planning & buying would be an advantage
- Excellent marketing sense and project management skills
- Strong interpersonal, communication, presentation and analytical skills
- Proactive, creative, detail-oriented, and strong problem-solving skills
- Good commend of both spoken and written English and Mandarin. Proficiency in MS Office and AI experience
- Candidate will less experience will be considered as Assistant Marketing Manager
Full-time