Salt Hiring! Full Time APAC Merchandise Specialist in - Ricebowl

Salt Talent Search is looking for a APAC Merchandising Specialist for a 12 months contract role, this role is with well known media and entertainment client. This role builds locally-relevant lifecycle merchandising strategies for APAC markets that can scale where the opportunity exists - engaging members at key moments in their relationship with the client

What Will You Do:

• Build lifecycle management strategies (acquisition through retention, and re-engagement, ) tailored to the distinct business dynamics of APAC markets, from early growth to mature.
• Work directly with Product Merchandising local leadership to understand business context and member behavior, and translate that into merchandising lifecycle plans grounded in local business reality.
• Develop fluency in self-serve dashboards to derive actionable product/ member insights.
• Partner with the regional product merchandising team to align lifecycle strategy with broader merchandising priorities.
• Work with the global core team to adapt and localise global programs, flagging where and why a global default won't hold in an APAC market and surfacing local business needs.
• Develop robust learning and testing plans with the performance analytics team, seeking to prove impact and build strong learning loops with deployed strategies.

What Will you Need:

• 7 years experience in lifecycle, CRM or merchandising strategy for a subscription, streaming, or digital product business, ideally with exposure to multiple markets at different growth stages.
• You think beyond channel and message cadence, and are equally focused on how content curation and discovery surfaces (what members are shown, and when) drive retention.
• Comfortable working with both data and narrative.
• Experience in connecting global program goals and local market realities/ needs in both directions, not just receiving global direction and applying it.
• Able to prioritise and make tradeoffs explicit when capacity doesn't match the number of markets or asks in front of you.
• Independent, self-driven and comfortable operating across time zones and market maturity levels without a single fixed playbook to follow.

CEI No: R1980210 | Licence No: 07C3147