Company Description HoneyJobs is an AI-powered job search platform designed to help individuals find their next role faster and more efficiently. The platform matches opportunities to each user’s experience and preferences, allowing for a more targeted job search. HoneyJobs also centralizes resume management and application tracking, helping users stay organized throughout the process. Smart application autofill reduces repetitive typing, enabling users to focus on pursuing relevant opportunities. With personalized recommendations and a streamlined application workflow, HoneyJobs delivers a focused, organized, and user-friendly job search experience.
Role Description The Marketing Manager is a full-time remote role responsible for planning, executing, and optimizing marketing strategies that drive user acquisition, engagement, and retention for HoneyJobs. This role oversees digital marketing campaigns across channels, including email, social media, paid advertising, and content marketing, ensuring consistent messaging and brand positioning. The Marketing Manager analyzes performance data, identifies trends, and adjusts campaigns to improve ROI and overall effectiveness. Day-to-day responsibilities include collaborating with product and design teams, managing external partners or agencies, and developing marketing assets that clearly communicate HoneyJobs’ value to job seekers. The role also involves market research, competitive analysis, and contributing to long-term growth strategies and go-to-market plans for new features.
Qualifications
- Strong skills in digital marketing, including campaign planning, performance analysis, and optimization across key channels.
- Experience with content marketing, social media management, and basic copywriting for web, email, and advertising.
- Proficiency in marketing analytics tools and platforms (e.g., Google Analytics, marketing automation tools, CRM systems).
- Ability to conduct market and competitor research and translate insights into actionable marketing strategies.
- Demonstrated project management skills, with the ability to prioritize, meet deadlines, and coordinate cross-functional initiatives.
- Strong written and verbal communication skills, with attention to detail and consistent brand messaging.
- Experience in B2C tech, SaaS, or job search/career platforms is beneficial.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Comfort working in a remote, collaborative environment, with the ability to work independently and take ownership of outcomes.