About the Client
Our client is an established international consumer brand within the home and lifestyle space. As part of its expansion into Singapore, the company is building its local presence and growing its team to drive market development and strengthen its footprint across multiple sales channels.
Role Profile
This role will support the growth of the brand’s digital presence and online sales channels in Singapore, with a primary focus on digital marketing, brand communications, and customer engagement. The successful candidate will combine creative marketing capabilities with a commercial mindset to drive brand awareness, digital traffic, lead conversion, and online sales.
About the Role
Manage social media, content, and community engagement to strengthen brand awareness and drive digital traffic
Coordinate performance marketing initiatives, including SEO/SEM, paid media, and digital campaigns, working closely with external agencies
Manage online sales enquiries and e-commerce channels, driving lead conversion and supporting day-to-day marketplace operations
Plan and execute digital promotions and develop/localise marketing assets to drive engagement and online sales
Align digital marketing initiatives with offline retail and roadshow activities to deliver an integrated customer journey
About You
Minimum 3 years of experience in digital/brand marketing, preferably with exposure to e-commerce sales or digital lead conversion
Strong knowledge of performance marketing, social media, and content marketing, with experience managing digital campaigns and tracking ROI
Familiar with e-commerce platforms such as Shopee and Lazada, as well as CRM and digital communication tools
Proactive, hands-on, and commercially minded; experience in home appliances, consumer electronics, or related consumer sectors is advantageous
Liberte HR Services was established with the vision of creating a talent solutions business that truly embodies partnership with our clients.
Creating value is in the heart of what we do. We hope to deviate from a cookie-cutter approach to having meaningful dialogues with our clients and providing solutions in the following areas:
- Recruitment - Filling the roles you may not have the capacity or expertise to do so, across South-east Asia
- Advisory - Advising you on recruitment processes and workflow for your talent acquisition organization
- Coaching and Training - Coaching your hiring managers on interviews or even helping your new hire settle in and perform better in their roles
- Talent Solutions as a Service - Come speak to us about this innovative approach to managing your growth and scale up in talent resourcing in your organization.
With our sister company, Liberte Consulting, an award-winning HR outsourcing and consultancy firm, we strive to provide a one-stop solution for our clients.